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The Venture Codex

Redbrick Media

1062 Folsom St Ste 300, San Francisco, California, 94103, United States

Overview

RBM was born over 10 years ago in San Francisco’s multimedia gulch. Once upon a time, we were a group of geeky performance marketers. We’ve since evolved into a specialist agency of marketing technologists who work smart, play hard, and are crazy nuts about all things digital. marketing technologist (noun) – People who synthesize massive amounts of marketing data and use it to create and optimize digital experiences. Why this evolution? The switch from traditional to digital marketing has changed everything. If you’re like most marketers we talk to, you’re inundated with more measurements and information than ever, but have a harder time making sense of it all. You’re asked to do more with less. You’re losing brand control, and seeing increased media, channel, and customer fragmentation. Old school marketing plans are obsolete while they’re still being reviewed. This is where we step in. We don’t believe in papering you to death with grandiose plans. Instead we take a highly interactive and agile approach to capitalize on our dynamic media and technology ecosystem and uncover the right data, discover the eye-popping insight, and produce game-changing results.

Total investments
1
Lead investments
0
Investments · 12mo
0
Active investors
0

Sector focus

  • Advertising
  • Semantic Search
  • SEO
  • Social Media
Visit website

Investment portfolio

  • Blue Mesa Health

    Participated · Seed · Jun 2017

    Blue Mesa Health offers a year-long, CDC-based digital diabetes prevention program that pairs dedicated health coaches with wireless scales and FitBit devices to drive behavior change. The company partners with doctors and risk-bearers (self-insured employers, health plans, ACOs, and hospital systems) and operates on a pay-for-performance model where it is paid when participants engage and lose weight. Blue Mesa runs three tailored programs—Transform (mobile cohort-based), Transformemos (Spanish-language), and Transform-By-Mail (low-tech phone/mail delivery)—to reach users across languages and technology levels. The team reports strong outcomes: 78% of participants reach 5.2% body weight loss at six months. In the near term they expect to help over 2,500 people reduce diabetes risk and plan to expand the program to 5,000 more participants and to additional countries. The company is fundraising to support that growth and anticipates pursuing a Series A within the year.

Team

No current team members are available.