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The Venture Codex

Rise of the Rest

1717 Rhode Island Ave NW, Suite 1000, Washington, DC, 20036, United States

Overview

Revolution’s Rise of the Rest Seed Fund is an outgrowth of Revolution’s Rise of the Rest platform, a national initiative launched in 2014 to spotlight emerging startup hubs. Revolution’s Rise of the Rest Seed Fund invests in seed- and early-stage companies located outside of New York City, Silicon Valley, and Boston. By partnering with regional ecosystem leaders and co-investors, Rise of the Rest is helping to build and scale the next wave of transformational companies. The Rise of the Rest Seed Funds are backed by a group of iconic entrepreneurs and business leaders committed to the vision that the next great startups will be located outside of the coastal tech hubs.

Total investments
25
Lead investments
3
Investments · 12mo
0
Active investors
8

Sector focus

  • Business Development
  • Finance
  • Financial Services
  • Social Entrepreneurship
  • Venture Capital
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Investment portfolio

  • Knit

    Participated · Series A · Jul 2025

    Knit is an end-to-end, AI-native platform transforming how enterprises conduct consumer research by combining human researcher expertise with generative AI. The platform enables teams to run custom quantitative and qualitative studies and receive report-ready insights within days. Knit embeds customer context and researcher nuance into its models so AI outputs preserve depth and rigor while accelerating analysis, synthesis, and reporting. The company reports 5X year-over-year growth and serves more than 60 enterprise brands, including Amazon, NASCAR, Mars Wrigley, and Overtime. Knit has raised over $30M in total funding to date and uses its product to make research faster and more decision-ready. Future plans include accelerating product development with new AI-powered features, expanding research use cases, scaling go-to-market and research teams, and growing international research capabilities. Knit provides an end-to-end, AI-native platform that streamlines the consumer research process by marrying quantitative and qualitative data in the same survey. The product uses researcher-driven AI to take time-intensive tasks off researchers' plates and deliver stakeholder-ready reports faster. In the past year Knit has onboarded more than 30 enterprise brands, including T-Mobile, NASCAR, the WNBA, Mars Wrigley, Overtime, and JBL. The company reports that its annual recurring revenue grew 5X over the past year. Knit launched Report-Ready Insights — an offering that produces agency-quality quantitative and qualitative research at DIY costs. The company says its approach centers researcher expertise as the engine with AI as the navigator, enabling faster, more customizable research. Knit was founded in 2021 and is based in Austin, Texas.

  • Cambium Carbon

    Participated · Series A · Feb 2025

    Cambium operates a supply‑chain technology platform that connects tree care services, sawmills, manufacturers, and logistics to transform salvaged wood into Carbon Smart™ Wood products, millwork, and now mass timber. The company digitizes and streamlines the traditionally fragmented wood industry with chain‑of‑custody tracking, inventory and logistics tools, POS, e‑commerce, and AI/LLM‑driven efficiency solutions. Cambium is manufacturing cross‑laminated timber (CLT) from salvaged wood through partnerships with CLT producers and is expanding mass timber offerings to substitute steel and concrete in buildings. It has moved over 8 million board feet of wood, sequestered more than 10,000 tonnes of CO2e, and built a network of 350+ tree care companies, sawmills, and trucking partners. Recent strategy includes scaling distribution of Carbon Smart™ Wood, broadening logistics via the Mill Market acquisition (July 2024), and pursuing additional M&A to bolster supply‑chain infrastructure. The company intends to use new capital to deploy AI across the $788B wood products industry, grow the team, and scale operations to meet rising demand for traceable, low‑carbon building materials. Cambium Carbon operates Traece, a SaaS platform that connects trees to local sawyers and millers to turn them into durable products that store carbon and fund community tree planting. The platform enables a supplier network through which real estate developers, tech companies, and furniture manufacturers purchase Carbon‑Smart Wood. Traece has moved $3.7M of wood to date. The company raised $3.2M in seed funding to scale operations. Cambium plans to use the funds to grow its team, expand platform user‑ship, divert 2,500 tons of wood waste, and plant 10,000 high‑impact trees in partnership with communities. It was founded by Ben Christensen, Marisa Repka and Theo Hooker.

  • Sigo Seguros

    Participated · Series A · Sep 2024

    Sigo Seguros operates a digital-first platform underwriting non-standard auto insurance, enabling customers to buy policies in minutes from their phones and avoid onerous downpayment fees. The company targets working-class drivers and initially focuses on Hispanic and Latino communities by offering a full bilingual experience in Spanish. Its underwriting technology has produced profitable loss ratios, distinguishing it from other auto insurtech cycles. Sigo reported over 500% growth in Gross Written Premiums last year and payback periods measured in weeks. The financing is intended to fund expansion into new markets with large immigrant communities and limited suitable insurance options. As part of the investment, Rafael Varela will join Sigo’s board of directors. Sigo Seguros provides bilingual, mobile‑first auto insurance tailored to immigrant and working‑class drivers, with a focus on Latino and Spanish‑speaking communities. The company’s product eliminates additional fees and biased rating factors such as credit score and employment, and offers a bilingual end‑to‑end customer experience. It launched a proprietary product in August 2021 and is headquartered in Texas; the company was founded in 2019. Sigo reports it exceeded prior‑year sales in just the first half of 2023 and sees payback periods measured in weeks and months. The company plans to double its team by the end of the year and use new funding to expand customer‑facing technology, continue digitizing underwriting, and expand into new markets with large immigrant communities. Sigo Seguros is an Austin, TX-based insurtech founded in 2019 that provides affordable auto insurance for Spanish-speaking and immigrant communities. It offers a fully bilingual, mobile-first platform that simplifies the insurance experience and launched its inclusive auto insurance product in August 2021. The company provides transparent pricing without fees or biased rating factors and offers coverage to customers with foreign IDs or licenses. Sigo currently serves Texas and plans to expand into more states in 2023. It recently raised $5.4m in seed funding to expand operations and broaden access to equitable insurance for immigrant and working-class populations. The company has made key hires, including a Vice President of Insurance and a Senior Product Manager, and will continue hiring across insurance, technology, and business functions. Sigo is a managing general agency founded in 2019 that provides auto insurance to underserved immigrant and Latinx customers through a tech-enabled, bilingual, mobile-first direct-to-consumer platform. Headquartered in Jersey City, NJ, the company currently offers coverage in California and Texas. Sigo raised $1.5M in seed funding to support its growth. The company plans to use the funds to continue expanding operations and broaden the reach of its auto insurance product among immigrant and Latinx communities. The startup was founded by Néstor Hugo Solari and Júlio Erdos. No operating metrics were disclosed in the article.

  • Sway

    Participated · Series A · Jan 2024

    Sway (formerly Returnmates) offers a two-way SMS-driven delivery and doorstep-returns platform that provides next-day and two-day delivery as well as return and exchange services. Its network of driver-partners and verification in its warehouse enable instant refunds, consolidated returns, and reduced per-unit shipping and repackaging. The product cuts the return cycle from about a week to under three days on average and gives shoppers a 30-minute delivery/pickup window with access instructions. Brands using Sway report a 66% reduction in lost-package rates and a 20% increase in repeat purchases versus legacy carriers. Since August 2021 the company expanded to 20 cities, grew revenue 14x, increased its customer base 7x, and scaled headcount from five to 100. Sway is active in California, Texas, Washington, D.C., Maryland, Virginia, New York and Florida. The company says it will use new capital to continue technology development, grow its team and expand coverage from 20 to 25 cities.

  • Strike Graph

    Participated · Equity · Dec 2023

    Strike Graph provides a TrustOps platform to help companies design, operate and measure security certifications and compliance programs. The platform offers auditing capabilities for frameworks including SOC 2, ISO 27001, ISO 27701, HIPAA, NIST, FedRAMP, PCI DSS, CCPA/CPRA, TISAX and GDPR. The company says many customers achieve compliance 80% faster from start to certification. Customers include Bluefletch, Thankful and Valid8. Strike Graph plans to use new capital to expand market presence, further develop its AI technology, and add product capabilities to support larger customers and CISOs. The company was founded in 2020 by Justin Beals and is based in Seattle, WA. Strike Graph is a compliance SaaS platform that helps companies pass cybersecurity audits by automating compliance scoping, evidence collection and security questionnaires. Launched in 2020 and based in Seattle, the product supports frameworks including SOC 2, ISO 2700x, CCPA, HIPAA and GDPR. The company says 100% of its customers have received a clean audit report and reports 4x growth in customer adoption since its seed round. Strike Graph was the first company to build an AI offering that automates security questionnaires and has been recognized as a High Performer on G2. With new capital it plans to expand framework support to FEDRAMP and NIST, broaden its international presence including Canada, and hire across engineering, product, marketing, customer support and security/compliance roles. The platform is positioned to help customers achieve certifications (SOC 2 Type I/II, HIPAA, ISO 27001) and to monetize security practices to unlock revenue faster. Strike Graph provides compliance automation that prepares companies for security audits and helps them improve security posture through risk assessments and recommended controls. The company does not perform audits itself; customers still hire auditing firms, while Strike Graph focuses on the pre-audit preparation and ongoing maintenance. Co-founders Justin Beals (CEO) and Brian Bero incubated the company at Madrona Venture Labs; Beals previously served as CTO at Koru and was an Entrepreneur in Residence at Madrona. Strike Graph targets mid-size businesses and plans to build integrations that will automate the collection of evidence (for example, encryption settings) required for ongoing certifications. Automated evidence collection is slated to launch in early 2021 once initial integrations are built out. The company announced a $3.9 million seed round to fund product development and go-to-market efforts.

Team