Seaya Cathay Latam
Calle Montes Urales 424, Lomas de Chapultepec, Mexico City, CDMX, Mexico
Overview
Seaya Cathay Latam is investment firm formed though a Joint Venture between Seaya Ventures and Cathay Innovation
- Total investments
- 7
- Lead investments
- 2
- Investments · 12mo
- 3
- Active investors
- 2
Sector focus
- EdTech
- Financial Services
- FinTech
- Information Technology
- InsurTech
- Retail Technology
Investment portfolio
- BackChannel
Participated · Seed · Mar 2026
BackChannel operates a B2B platform that connects brands and retailers with buyers to monetize excess and idle inventory while maintaining control over channel, price, and distribution. The company leverages AI agents to automate processes and manage distribution controls. After validating its model in 2025 with BRL 25M in GMV, BackChannel projects BRL 150M in GMV for 2026. Its current network includes 18k retailers and over 100 large sellers, with a take rate of 12% and an average ticket of BRL 50k. The founders are Guillermo Freire and Guillermo Arslanian, formerly of Trocafone, and the new seed funding will be used to scale operations and expand the platform.
- Vambe
Participated · Series A · Dec 2025
Founded in 2023 in Santiago, Chile, Vambe provides an AI-driven conversational commerce platform that lets B2C enterprises automate everything from first contact to sales, retention and support. Its no-code architecture deploys autonomous AI agents across WhatsApp, Instagram and other messaging channels while integrating with existing CRM and payment systems. The software enables seamless collaboration between human staff and AI, helping brands launch chat-based sales flows without engineering resources. Vambe plans to use fresh capital to deepen operations in Chile and Mexico, enter Colombia, and launch in Brazil, while tripling its customer-facing teams. The company is also developing an agent-to-agent advertising recommendation engine to boost personalized upsells. With the new round, Vambe has secured $14 million in outside funding, positioning it for accelerated regional expansion.
- Akua
Led · Seed · Oct 2025
Akua develops cloud-based payment infrastructure that leverages more than twenty AI agents to automate and optimize high-volume transaction processing for financial institutions. After formally entering production in March 2025, the platform scaled to roughly 200,000 daily payments and delivered operational improvements of 60-80% for clients. The company expanded beyond its initial market into Colombia and Uruguay during 2025, supporting rapid regional adoption. Partnerships with major cloud providers, most notably a long-term strategic alliance with Amazon Web Services (alongside firms such as Sony), give Akua early access to upcoming technology roadmaps and help it maintain regulatory compliance. Team size grew from 20 to nearly 60 employees as product, technical, and operations groups were reinforced. Financially, Akua secured a US$13 million round in 2025 to bolster its infrastructure and scale operations. Management plans to use the fresh capital to continue geographic expansion and further standardize its AI-driven payments model across Latin America.
- Reuse
Led · Equity · Apr 2024
Founded in 2018 by José Tomás Ulloa and Max Sateler, Reuse operates a refurbished-electronics business that sources, repairs and resells used consumer devices. The company built automated software to analyze device condition and has shifted from importing stock to more direct sourcing from returns and trade-ins, improving scalability. It works with retailers and brands including Falabella, Cencosud, Samsung and MacOnline, and runs a trade-in program with Grupo Coppel (1,700 stores). In 2022 Reuse sold US$6 million and last year reached US$15 million in sales; Mexico represents about 45% of revenue. Approximately 50% of revenue currently comes from reverse-logistics and trade-in programs, a share the company expects to grow to 80% this year. Reuse employs 60 people and plans to use the new capital to hire and expand operations and marketing, recently adding ex-Kavak marketing head Alejandro Fogarolli.
- Pulsar
Participated · Equity · Mar 2024
Pulsar develops AI-driven productivity monitoring and optimization solutions for small and medium-sized manufacturers, delivering real-time data to improve production capacity and reduce downtime. Its platform is used across sectors including metal, food processing, automotive, plastics, bottling, and cement. Customers named in the article include Femsa, Sigma, Gruma, Deacero, and Cemex. The company was founded in Palo Alto in 2020 by Matías Castillo, Cristian Bartolomé, and Juan Cristobal Ruiz-Tagle and is described as Monterrey, Mexico–based. Pulsar’s product focuses on operations analysis to boost efficiency for manufacturers. The company’s recent fundraising activity is the primary disclosed financial development in the article.