• Innovid

  Participated · Equity · Dec 2015

  Innovid provides a technology platform for creating, delivering and measuring addressable and interactive video ads across mobile, desktop, connected TVs, streaming devices and social platforms. The company serves large global brands including L’Oreal, Toyota, Bank of America, GlaxoSmithKline and Campbell’s. Innovid reaches more than 75 million households and integrates with a broad footprint of connected and streaming devices, including Roku, Amazon Fire, Apple TV and Samsung TV. In partnership with publishers, it has led creation of consumer choice‑based engagement ads and live Internet TV campaigns. The company recently launched OTT COMPOSER, a self‑service authoring tool to create and publish connected TV ad experiences. It has offices in New York, Chicago, San Francisco, Los Angeles, London, Tel Aviv, Sydney and Singapore and plans to use new funding to advance its end‑to‑end CTV platform and expand its global presence. Innovid offers a software-as-a-service platform for creating, targeting and measuring video advertising across connected TV, desktop, mobile and gaming consoles. The company emphasizes "media neutrality," foregoing ad-buying to focus solely on technology and avoid viewability and fraud conflicts. It works with more than 220 advertisers, including Best Buy, Procter & Gamble and Walmart, and has more than 200 employees across eight global offices. Innovid has expanded support for Internet-connected TVs and recently rolled out interactive video ads with Roku. Financially, the company announced a $27.5M funding round that combines equity with $12.5M in debt. Innovid says it will use the new funding to expand across-the-board. Innovid provides technology that lets advertisers create, target, and measure video ad campaigns across TV and digital platforms. The company develops interactive ad formats and has integrations with devices such as Roku's Internet TV. Innovid has partnered with Cisco on technology to pull keywords from TV shows so cable companies can target ads to smartphone and tablet apps. CEO Zvika Netter emphasizes a focus on technology rather than owning media, describing the company as media-agnostic. Netter pointed to the broader convergence of television and digital video (and factors like Google Fiber and an expected Apple web TV service) as drivers for the business. Innovid has raised $10M in new funding, bringing its total raised to $37.6M. Innovid builds technology to create and deliver interactive video ads across a wide range of devices and screens. The company enables brands and agencies to build immersive, addressable ad experiences and is working to make those ads available on connected TVs, game consoles, tablets, and other devices. Innovid has partnered with Flingo to run interactive elements alongside traditional TV spots, enabling features like cast and crew info, coupon redemption, or purchases from the TV. Its platform has served ads for customers including Toyota, Nissan, Chrysler, Sony Pictures, Paramount, GSK, eBay, T-Mobile, EA, and Best Buy. The business has seen rapid top-line growth, with revenue up 450% year-over-year. To accelerate making its technology available on as many devices as possible, Innovid raised additional funding to expand its cross-platform capabilities. Innovid develops interactive pre-roll advertising (iRoll) and a Dynamo ad server and analytics platform that serve brands and publishers. iRoll converts existing pre-roll ads into interactive units that encourage clicks and mouse gestures, while Dynamo provides video serving and deeper analytics. The company reports iRoll CTRs of 5 percent and says it is growing 100 percent each quarter. Its platform is integrated across hundreds of video publishers and every major video ad network, with publisher partnerships including NBC, MTV, Fox, and Tremor Media. Brand clients include Kraft, Buick, Hyundai, Disney Pictures, and Sony. The company plans to use new funds for product development and international expansion, including opening a London office later this year.

• Puls

  Led · Seed · Dec 2015

  Puls Technologies operates a mobile app that provides on-demand home repair services and subscription offerings, using prediction algorithms to match technicians to jobs and complete repairs typically within one to two days. The company recently launched an appliance warranty option for refrigerators, washers, dryers and ovens starting at about $29 per month and is pursuing the home insurance market. Puls works with more than 7,000 vetted technicians across 20 U.S. cities and pivoted from mobile-phone repair after a 2020 management change. The business grew 100% over the prior six months and nearly doubled headcount to 60 in the past year. Puls plans to use the new funding to expand to over 40 cities and expects to exceed 100 employees by the end of 2022. Under previous management the company had raised $96 million in total, including a $50 million round in 2018. Puls operates an on‑demand service that matches consumers with technicians in roughly an hour and offers same‑day installation and repair for more than 200 products. The company has built a network of about 2,500 technicians serving the top 50 U.S. cities and supports devices ranging from smartphones and televisions to garage door openers and smart‑home equipment like voice speakers, video doorbells, keyless locks, AI cameras, thermostats and security systems. Founded only three years ago and based in San Francisco, Puls rebranded from its prior CellSavers cell‑phone servicing business after raising new capital. Management says the company aims to capture a large share of the roughly $50 billion home‑automation services market and plans to accelerate its direct‑to‑consumer business while expanding partnerships with retailers, insurance companies, and hardware OEMs. The company also cites forecasts about the growth of connected devices (including a projection of 11 billion devices globally and an average household having 50 connected devices) as part of its market thesis. Puls (formerly CellSavers) operates an on-demand repair and setup service for smartphones and tablets and is expanding to support a wider range of smart-home devices. The San Francisco–based company rebranded from CellSavers to Puls as it broadened its offerings to include flat screens, security cameras, and voice-control and home-automation products from any manufacturer. Puls claims a network of roughly 1,000 vetted technicians operating in 40 markets, guarantees service within 60 minutes to covered locations, and offers lifetime coverage for repairs. The company raised $25 million in new financing to support a marketing push and its expanded services, bringing total capital raised to $43 million. CEO and co-founder Eyal Ronen emphasized the company’s mission to get customers’ digital devices working quickly and continuously. The funding and rebrand are aimed at positioning Puls to handle installation, integration, support, repairs and trade-ins as consumer gadget counts grow. CellSavers operates an end-to-end technology platform that uses proprietary algorithms to match consumers needing smartphone and mobile device repairs with qualified, vetted rapid-response technicians called Savers. The service aims to reach customers within 60 minutes and provides guaranteed, warranty-backed repairs with data safety assurances. Since launching in mid-2015 the company has scaled rapidly, growing 35% month-over-month and delivering profitable unit economics on every repair. Its 5-star service is available nationwide in major metropolitan areas including New York, Los Angeles, San Francisco, Houston and Chicago. CellSavers is headquartered in San Francisco and will use new funding to accelerate growth of its platform and continue national expansion. Founders Eyal Ronen and Itai Hirsch lead the company, and Carmel Ventures partner Daniel Cohen will join the board. CellSavers operates an on-demand, app-based repair service that dispatches vetted technicians to customers to fix smartphones and tablets, aiming to minimize device downtime. The platform uses a real-time matchmaking algorithm and a three-tier technician system to match skill sets with repair needs and build trust through reviews. The company targets a 30-minute response time (the reported average in New York City) and cites example pricing such as $99 to repair a cracked iPhone 6 screen. Technicians average about $25–$30 per hour, and many are current or former Apple employees who increase access to higher-value jobs as they earn positive reviews. CellSavers emphasizes unit economics, saying it did not heavily subsidize service early on and aims to remain a healthy business as it scales. Competitors noted include services like iCracked and local repair shops, and the company positions itself as a fully app-mediated alternative to drop-off repairs.

• Adallom

  Participated · Series B · Jan 2014

  Adallom is a cloud access security broker that provides visibility, governance and protection for SaaS applications such as Salesforce, Google Apps, Office 365, Box and Dropbox. Its platform deploys without endpoint agents and combines an advanced heuristics SmartEngine with Adallom Labs research to detect and stop cloud attacks. The company has delivered integrations with security services including FireEye TAP and Check Point Capsule and has been deployed by enterprises including HP. Adallom has identified new malware and security vulnerabilities in the wild, demonstrating its research capabilities. The company launched a global channel sales program in January 2015 and received a CRN 5 Star Award. Proceeds from the latest raise will be used to grow sales and marketing, expand channel partnerships, scale Adallom Labs, and support ongoing product R&D. Adallom provides SaaS security by monitoring all user activity in cloud and SaaS applications, detecting unauthorized access and protecting digital assets in real time. The product correlates SaaS activity risk information to detect and prevent insider threats and application-specific attacks automatically, extending visibility, control and compliance for enterprises. Adallom’s contextual intelligence approach enabled it to become the first SaaS security vendor invited to join the Microsoft Active Protections Program, offering real-time mitigation for Office 365 exploitations. The company will use new funding to expand its development and sales teams and to grow its Tel Aviv-based development organization. Adallom emphasizes real-time analysis and clear audit trails for cloud and SaaS usage to address security and compliance risks arising from rapid SaaS adoption. The company was founded in 2012 and is backed by top-tier venture firms Index Ventures and Sequoia Capital.

No current team members are available.