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Simplebet

373 Park Avenue South, 9th Floor, New York, NY, 10016, United States

Overview

Simplebet has developed a suite of innovative micro-betting products for real money and free-to-play experiences for the NFL, NBA, MLB, college football and most recently college basketball. The company enables sports betting operators, media companies, and technology companies to enhance live sports by offering engaging experiences in real-time with their proprietary automated operations platform.

Total investments
2
Lead investments
0
Investments · 12mo
0
Active investors
2

Sector focus

  • Fantasy Sports
  • Gambling
  • Gaming
  • Information Technology
  • Software
  • Sports
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Investment portfolio

  • Betr

    Participated · Series A · Aug 2022

    Founded in 2022 by Joey Levy and Jake Paul, Betr operates at the intersection of real-money gaming and sports media. The company’s flagship product, Betr Picks, debuted in September 2023 and has already attracted several hundreds of thousands of paying users across 33 states and Washington, D.C. In 2024 it added Betr Arcade, now live in 29 states, and it plans to roll out additional nationwide gaming offerings within the same app in 2025 to further diversify its product suite. Betr complements its gaming platform with original media programming that drives user engagement and acquisition. By integrating high-profile personalities and tailored content, the firm seeks to blur the lines between wagering, entertainment, and fan communities. Its strategy relies on leveraging the large social footprints of partners and creators to amplify reach and lower customer-acquisition costs. Although specific revenue figures were not disclosed, the rapid user growth and expanding product roadmap underscore the company’s ambition to become a leading consumer brand in U.S. real-money gaming.

  • WagerWire

    Participated · Seed · Jul 2022

    WagerWire operates a sports betting marketplace that allows users to place bets on live movements and momentum swings on the platform or within partner sportsbooks. The platform tracks bets in real time and enables users to cash out, buy into future bets, and buy and sell previously placed bets. WagerWire positions its marketplace as a way for bettors to flip bets like stocks on Robinhood or items on StockX, giving users more control over their betting journey. CEO Zach Doctor said, “Now your bet no longer has to win to make you money,” and the company is aiming to bring the product to the masses. WagerWire markets its product as a cost‑effective acquisition and retention solution for sportsbooks that creates a more engaging and social experience for bettors. The company has raised US$3m in a seed funding round and lists early investors including Palantir, Canva and Tesla.

Team