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The Venture Codex

Overview

Self-service platform for data-driven digital advertising campaigns.

Founded

2009

Deals ยท 12mo

0

Stage focus

Seed
Series A

Geographic focus

United States

Sector focus

Advertising
Digital Media
Information Technology
Internet
...

Investment portfolio

2rounds
NAMEDATESIZE
Rembrand
Jan 2025Participated
$23 MSeries A
Sincera
Oct 2023Participated
$4 MSeed
Rembrand
Jan 2025Participated
$23 MSeries A
Sincera
Oct 2023Participated
$4 MSeed
2
Items
Browse all public portfolio deals

Insights

Time horizon

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Deal Distribution

The Trade Desk: 2 funding rounds are recorded in the selected participation categories.All available history.
The Trade Desk: 2 funding rounds are recorded in the selected participation categories. All available history
Round typeLed dealsParticipated deals
Seed01
Series A01

Monthly Deal Activity

The Trade Desk: 2 deals are recorded across 37 months.All available history.
The Trade Desk: 2 deals are recorded across 37 months. All available history
MonthDeals
Oct '231
Nov '230
Dec '230
Jan '240
Feb '240
Mar '240
Apr '240
May '240
Jun '240
Jul '240
Aug '240
Sep '240
Oct '240
Nov '240
Dec '240
Jan '251
Feb '250
Mar '250
Apr '250
May '250
Jun '250
Jul '250
Aug '250
Sep '250
Oct '250
Nov '250
Dec '250
Jan '260
Feb '260
Mar '260
Apr '260
May '260
Jun '260
Jul '260
Aug '260
Sep '260
Oct '260

Sector Breakdown

The Trade Desk: Marketing & Advertising is the largest displayed sector by deal count (2 deals).All available history.

A deal can appear in multiple sectors, so sector totals may overlap. Capital represents disclosed total round sizes, not fund cheque sizes.

The Trade Desk: Marketing & Advertising is the largest displayed sector by deal count (2 deals). All available history
SectorDeals
Marketing & Advertising2
Networks, Cloud & Communication1
Enterprise Software1
AI & Machine Learning1

Deal Size Distribution

The Trade Desk: 2 rounds have a disclosed size in the displayed size bands.All available history.

Undisclosed round sizes are excluded. Capital represents total round sizes, not fund cheque sizes.

The Trade Desk: 2 rounds have a disclosed size in the displayed size bands. All available history
Round size band (USD)Deals
<$5M1
$5M-$10M0
$10M-$25M1
$25M-$50M0
$50M-$100M0
$100M-$250M0
$250M-$500M0
$500M-$1B0
$1B+0

Deals By Geography

The Trade Desk: United States has the largest recorded deal count among the displayed regions (2 deals).All available history.

Top 1 of 1 regions; European countries are grouped as Europe.

The Trade Desk: United States has the largest recorded deal count among the displayed regions (2 deals). All available history
RegionDeals
United States2
The Trade Desk: 7 co-investors are shown, with Bold Capital Partners sharing 1 recorded deals.All available history.

Co-Investors

Bubble size = shared deals

Click a bubble to open that fund in a new tab.

Shows up to 20 co-investors ranked by shared deals. Deals may be shared with multiple funds, so rows overlap. Capital is total round size, not fund cheque size.

The Trade Desk: 7 co-investors are shown, with Bold Capital Partners sharing 1 recorded deals. All available history
Co-investorShared deals
Bold Capital Partners1
Greycroft1
LiveRamp Ventures1
MathCapital1
Naver1
NextView Ventures1
super{set}1

Investment Strategy

The Trade Desk: Led accounts for 0% and participating for 100% of round participation.All available history.
The Trade Desk: Led accounts for 0% and participating for 100% of round participation. All available history
CategoryDeals (count)Share (%)
Led00%
Participating2100%
The Trade Desk: Single-lead accounts for 0% and co-led for 0% of lead dynamics.All available history.
The Trade Desk: Single-lead accounts for 0% and co-led for 0% of lead dynamics. All available history
CategoryDeals (count)Share (%)
Single-lead00%
Co-led00%

Lead dynamics requires at least one led deal in this range

Team

Dave Pickles

Chief Technology Officer, Founder & Director

Erica Lorin

Senior Account Executive

George Slefo

Senior Editor

Jay Grant

Chief Legal Officer

Jeff Green

Founder and CEO

Mitch Waters

SVP - Southeast Asia, India, Australia & New Zealand

Robyn Perry

Senior Vice President of Total Rewards and Operations

Rose Huskey

Senior Vice President, South Asia