Participated · Series A · Sep 2018

Growers offers a combined software-plus-service platform that captures highly accurate field data at scale and delivers soil analytics, hybrid selection, and product placement recommendations. The company emphasizes brand-agnostic, independent recommendations validated across hundreds of thousands of acres and routinely delivers 10–20% yield improvements according to investor commentary. Growers says its platform has generated $50M in incremental crop revenue since inception and reduced commercial fertilizer application by over 160M tons. Its recommendations routinely produce a 3–5x ROI, with customers reporting bottom-line increases of more than $100 per acre. The company plans to use new funding to accelerate software development and expand a channel-based business beyond its historical direct-to-farmer model. Growers is led by founder and CEO Steven Valencsin, employs about 30 people across a 15-state territory, and is headquartered in Raleigh, North Carolina and Seattle, Washington.