Participated · Series A · Dec 2018

Freeletics provides AI-powered fitness and mindset coaching via a mobile app that generates personalized training plans and workouts. Its algorithms learn from millions of users and individual feedback to create adaptive, context-aware training journeys, with the coach able to draw from 3.5 million workout options. The product pairs hyper-personalized physical training with audio-based mindset coaching aimed at building sustainable habits and long-term behavior change. The company operates a freemium model with paid subscriptions that bundle training, nutrition, and mindset features. Freeletics reports 48 million users in over 160 countries and more than 600,000 paid subscriptions, having doubled its paying subscriber base over the last year. The company plans to use new capital to develop technology, expand globally (with continued U.S. growth efforts), and launch new business verticals. Freeletics operates a freemium mobile fitness coaching app that delivers AI-powered, personalized training plans and fitness content. The app offers tiered paid plans (from $11.99/month or $74.99/year) and plans to add a Netflix-style training platform and nutritional guidance for paying users. It intentionally does not plan to expand into hardware. Freeletics says it has 31 million users across more than 160 countries and has seen 120% U.S. user growth in the past six months. Headquartered in Munich, the company has focused on scaling internationally after initially concentrating on Germany. Freeletics aims to help users adopt long-term athletic lifestyles through tech-driven, adaptive coaching at scale.

Led · Series A · May 2018

ShotTracker builds a sensor-based system (a ShotTracker-enabled ball, player jersey sensors, and court sensors) that maps the court in 3D, processes data with a proprietary algorithm, and delivers sub-second analytics via an app and dashboard. The company's patented technology produces 70+ autonomous basketball statistics and can be licensed by media and sports data companies to drive broadcasts and automated camera operations. ShotTracker is used by more than 63 Division I men's and women's programs across 12 conferences and has relationships with Learfield IMG College and partners including Nike, Adidas, Under Armour, Spalding and Wilson. In January 2021 it announced an $11M financing led by Evertz Technologies and Verizon Ventures. Proceeds are intended to accelerate deployment across NCAA Division I Power 6 basketball conferences, expand hiring, deepen key partnerships, and enhance sensor capabilities and data capture. The company is also working with Evertz to integrate its data into cloud-based live production and with Verizon to leverage 5G for instantaneous, interactive delivery to coaches, broadcasters and fans. ShotTracker provides a sensor-based system that automatically captures statistical and performance analytics for an entire basketball team in real time during practices and games. The platform removes need for human scorers and enables coaches to make fact-based adjustments quickly. The company was co-founded by basketball and technology experts Davyeon Ross and Bruce Ianni and is based in Overland Park, Kan. ShotTracker raised a $10.4M Series A and has total funding in excess of $21M. The company plans to use the new capital to drive growth and scalability, increase installations in courts around the United States, and solidify global partnership opportunities. No operating metrics (revenue/users) were reported in the article. ShotTracker began with a consumer wearable (two sensors, $149) to track individual shots and has developed a team product that captures real-time analytics for up to 18 players simultaneously. The team system uses shoelace sensors, four overhead court sensors and a ball with a built-in sensor developed in partnership with Spalding, streaming live data to iPads and computers. Its algorithms convert raw tracking into essentially every statistic typically collected by hand in a basketball game except fouls, including turnovers, steals, assists and shot data. The team service starts around $3,000 with an optional analytics subscription beginning at $1,200 per year; NBA and college teams are target customers. ShotTracker’s immediate focus is getting the product into professional team practices, while longer-term plans include pre-wiring gyms with over-court sensors and expanding the technology into other sports like baseball (pitch tracking) and football. ShotTracker builds a sports-specific wearable system comprising a sensor-embedded shooting sleeve or wristband, a net-mounted sensor, and proprietary software that tracks shooter position, shot attempts, and form. The hardware syncs with a mobile app, and the company says its firmware learns a player’s shot and builds individual profiles. ShotTracker is demoing the technology at AT&T’s Bracket Town during March Madness. The company has taken several hundred pre-orders and expects a retail price of roughly $99. Founders Bruce Ianni and Dayveon Ross have a partnership with Dragon Innovation to develop the technology and are pursuing consumer and enterprise tiers. Financially, ShotTracker has raised roughly $1 million in seed financing and is accepting pre-orders as it commercializes the product.

Participated · Series A · Aug 2017

Site 1001 provides a cloud-based, mobile-first, location-aware facilities management platform that combines core building information, building systems and sensor data with a machine learning engine to deliver detailed operations and maintenance information. The platform surfaces data on every component of a building, from major mechanical and electrical systems down to finishes, to help owners, operators and facilities managers improve performance. The company’s building AI, “Carl,” is a focal point of its product roadmap and the firm plans to enhance it to automate and prioritize facilities maintenance tasks currently handled manually. Site 1001 said it will use the new funding to accelerate engineering and research and development as well as expand sales and implementation teams. Founded in August 2016 as a technology spin‑out from JE Dunn Construction Company and led by CEO Cleve Adams, the company operates sales offices in Southern California and Raleigh, North Carolina, and runs an R&D lab in Bend, Oregon. The recent financing increased the company’s Series A to $11M in total. Site 1001 provides a cloud-based software platform that digitizes, simplifies and automates facilities management and maintenance. Users scan a quick code with the app to pull up detailed facilities and asset information, from structural and mechanical drawings to carpet and light bulb types. The app can create task lists, log service, issue work orders, and integrate with building automation systems and smart building gateways to adjust building controls. Led by Cleve Adams (CEO) and Eric Hall (CTO), the company will use the funds to build its engineering team and develop sales and marketing. Site 1001 raised $5m in a Series A round led by JE Dunn with participation from Flyover Capital, Tifec and Ward Ventures. The company is based in Kansas City, MO.