Led · Series A · Nov 2023

GoMetro builds Bridge, an OEM-agnostic telemetry and data-aggregation platform that consolidates vehicle data from different makes and models into a unified API service. The company offers pay-per-use telemetry, monthly subscription products (including a connected tire kit, smart camera system, and data hub), and ETA and operations-monitoring features to identify bottlenecks. GoMetro serves a network of over 15,000 vehicles, including about 1,000 electric vehicles, and partners with 60 trucking and logistics companies. Over the past 12 months the company says revenue has doubled and it aims to triple revenue by the end of next year; it plans to integrate more than 2,000 electric vehicles and 50,000 diesel vehicles in the coming year. GoMetro is working with vehicle OEMs, expanding engineering and distribution teams, and focusing on electric bus and truck management as fleets electrify. The company is expanding operations in the U.K., Europe, South Africa and targeting the U.S., Latin America, Australia, and the Middle East in the next 12 months. GoMetro offers a mobility management platform that digitises entire fleets and integrates telematics, IoT and big data to optimise routes, predict arrivals and provide real-time supply-chain insights. The company says its platform can help operators save up to 30% in operating costs by increasing vehicle utilisation, controlling excess mileage and reducing back-office costs. Customers have reportedly increased the certainty and accuracy of delivery windows by 50%. GoMetro plans to use new funding for key hires and continued investment in platform, product engineering and development. The start-up sees additional opportunities in fleet management and is positioning its solution to compete in global markets. Management is targeting accelerated expansion in South Africa and entry into the UK and US markets. GoMetro operates a big-data platform and is launching flx, a door-to-door ride-sharing service that can integrate cabs, minibuses, buses and trains. The company says flx competes kilometre-for-kilometre with minibus taxis on price while offering shared, door-to-door trips. Internal testing has run with about 15 staff members, and GoMetro plans a 100-person corporate trial beginning in February. The startup cites studies (the Lisbon study) to argue its model could cut congestion and emissions substantially. GoMetro was accepted into the Telefónica Startup Accelerator and is targeting a launch in Milton Keynes, UK toward the end of next year. The company is also looking to raise €5 million from European investors to support expansion. Investors already include Tritech Media, AngelHub Ventures and 4Decades Capital; Derek Prout-Jones serves as chairman.