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Neon

R. Hungria, 1400, Sao Paulo, 01455, Brazil

Overview

Neon operates a credit business focused on workers and sources receivables from credit‑card activity. The company completed a R$331 million second issuance of its Fundo de Investimentos em Direitos Creditórios (FIDC), which buys credit‑card receivables. XP Investimentos acted as lead coordinator on the offering. The raise is intended to make Neon more independent from its funding matrix and to provide capital for continued growth. FIDC Neon I, dedicated to card receivables origination, now holds more than R$1.1 billion in assets after a prior May issuance that raised R$400 million. Company leadership highlighted that the structure has matured from an initial 'family and friends' issuance to a broader market placement and emphasized the FIDC's positive management track record. Neon is a digital bank that offers credit cards, personal loans, payroll loans and other consumer credit products, and it recently launched an "elastic limit" feature for one-off purchases. The company positions itself on creating a conscious path to credit with simpler, fairer products and plans to launch additional credit solutions through the rest of the year. Neon reported more than 15 million customers and ended 2021 with a total credit portfolio of US$270 billion. The fintech has grown via strategic acquisitions (MEI Fácil, Magliano Invest, ConsigaMais+, Biorc) and strengthened its payroll loan business through purchases. Neon completed a Series D that included a US$300M investment from BBVA and a post‑round valuation of US$1.6 billion. The company was founded in 2016 and is based in São Paulo, Brazil. Neon is described as Brazil’s first digital account and one of the country’s leading fintech unicorns, focused on serving Brazilian workers. Its core product is a digital retail account and a credit stack powered by a proprietary platform called Democredit for tailored credit offers. The company plans to invest new capital in technology, marketing, product development and lending capital to accelerate its goal of becoming the primary financial partner for Brazilian workers. Neon reported rapid growth, tripling in 2021 to reach 15 million customers (88% from classes C, D and E) and moves over R$5.8 billion per month in transactions. Management expects to more than double revenue in the current year. The company has pursued strategic acquisitions (MEI Fácil, Magliano Invest, ConsigaMais+) and signed a contract to acquire the financier Biorc, pending central bank approval. Neon launched with a digital account and has expanded its product suite to include investment products, credit cards, and personal loans. The company also serves small businesses after acquiring MEI Fácil in 2019 and acquired brokerage platform Magliano Invest in July 2020 to offer additional investment products. Neon serves more than 9 million accounts across its consumer and business platforms and provides tax and payments products to around 1 million micro-entrepreneurs through MEI Fácil. The firm intends to use the proceeds to increase hiring, grow its consumer and business user base, enhance platform technology, and invest in product development. Specific plans include releasing new consumer-platform products and features (including for direct-deposit customers), rolling out additional financial services to MEI Fácil users, and scaling credit offerings to drive monetization. Neon also plans to pursue strategic M&A opportunities to further enrich its offering. Neon Pagamentos is a São Paulo, Brazil–based digital bank that provides consumer and corporate banking services via a digital platform. The company reports almost 2 million opened accounts. Neon plans to expand its product offering, including developing credit modalities and investment alternatives for customers. It will also invest in advertising and marketing campaigns, technology infrastructure, and expanding its talent base. In 2019 Neon made strategic moves to strengthen its corporate segment, including the acquisition of MEI Fácil, launching its first advertising campaign, and hiring key executives in risk and control. The company was founded in 2016 by Pedro Conrade and is led by Jean Sigrist (managing partner).

Total raised
$872M
Funding rounds
6
Latest round
Debt Financing
Latest activity
Jan 2023

Industries

  • Banking
  • Credit
  • Financial Services
  • FinTech
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Recent funding

  1. Debt Financing

    Jan 2023

    $65M

  2. Debt Financing

    Jul 2022

    $80M

  3. Series D

    Feb 2022

    $307M

  4. Series C

    Sep 2020

    $300M

  5. Series B

    Dec 2019

    $97M

Team