Playfilm develops a software editing platform that optimizes the production and publication of interactive videos for advertising and audiovisual professionals. Its interactive format enables end users to interact with advertisers' brands and reportedly improves conversion rates versus passive and other interactive video formats. Founded in 2014 in Valencia by Raquel Valero (CEO) and Rafa Navarro (Business Development), the company offers a SaaS videomarketing solution. Playfilm says it multiplied revenue by nine and tripled its number of clients in one year. The company will use the proceeds from the latest round to position itself as the market's most powerful SaaS videomarketing platform. Playfilm, founded in 2014 in Valencia by Raquel Valero (CEO) and Rafa Navarro (Business Development), has developed an editing software that optimizes production and publication of interactive videos for advertising and audiovisual professionals. The product enables end users to interact with advertisers’ brands and the company says this format improves conversion rates versus other video advertising formats. Playfilm participates in the second edition of Lanzadera and plans to use new funding to expand its team, which currently has eight employees. The company aims to position itself as the leading interactive-video technology in Spain and one of the most advanced worldwide. The articles report no revenue or user metrics.

Total raised

$2M

Funding rounds

2

Latest round

Seed

Latest activity

Apr 2018