Summersalt is a direct-to-consumer brand launched in May 2017 and based in St. Louis. It offers swimwear, travelwear, sleepwear and activewear and sells travel essentials such as suitcases, cashmere sets, packable jackets and wrinkle-free pants. The company began with swimsuits and recently launched travelwear, and plans to expand into additional apparel categories. Summersalt also operates a travel content platform called The Forecast aimed at building and inspiring female travelers. Financially, Summersalt raised a $17.3M Series B that brought total funding to date to $26M. The company is led by CEO and President Lori Coulter and Chief Brand and Digital Officer Reshma Chattaram Chamberlin. Summersalt designs and sells in-house swimsuits using eco-friendly fabrics directly to consumers, generally priced at $95 or less. The company uses a data-focused fit system—backed by a patent—built from more than 10,000 body scans and about 1.5 million measurements to recommend garments by body type and preference. Co-founders Lori Coulter (CEO) and Reshma Chattaram Chamberlin (co-founder and chief brand officer) design the product and source fabrics from factories in the U.S. and Asia. The brand emphasizes inclusivity and plans to expand its size range up to size 22 to reach a broader set of consumers. Summersalt plans to launch a travel-wear line and expand its inventory to offer more sizes, aligning with its travel- and wanderlust-themed positioning. Summersalt produces eco-friendly swimwear that is UV-protected and made from Italian fabrics and recycled materials. Its designs are informed by over 10,000 real women’s body scans and 1.5M measurements. Launched in May 2017 by CEO Lori Coulter and Chief Digital and Brand Officer Reshma Chattaram Chamberlin, the brand emphasizes fit and sustainability. The company plans to use new funding to expand its product offering and grow its community through partnerships and innovative content creation. Financially, Summersalt secured a $2M seed round that brings total funding to $2.6M. The company is positioned to scale its product line and marketing initiatives with the new capital.

Total raised

$25M

Funding rounds

3

Latest round

Series B

Latest activity

Dec 2019