Participated · Equity · Nov 2024

KeySavvy is a Seattle, WA–based provider of a transaction platform that simplifies and secures private-party vehicle transactions. Its platform eliminates payment and title fraud and guides buyers and sellers through complex private-party transactions. For peer-to-peer vehicle marketplaces and lenders it enables used, end-to-end transactions that help partners deliver a superior customer experience. The company intends to use the $4.25M in funding to grow its operations and engineering teams to support new partnerships, continue improving platform automation, and launch a fast‑financing product for buyers. The round was led by Bonfire Ventures with participation from Experian Ventures, Daher Investments and Founders’ Co-op. KeySavvy’s newest e-commerce partners include Cars & Bids, AutoCheck by Experian and Hemmings. KeySavvy operates a peer-to-peer vehicle payment platform designed to remove the risk of title fraud for buyers and payment fraud for sellers in private used-car transactions. The company charges buyers and sellers a flat fee of $79 and also partners with other peer-to-peer vehicle marketplaces, offering various integration options. KeySavvy was founded last year by former colleagues from Seattle auto-sale platform Tred. The startup is led by CEO Andrew Crowell and CTO Jason Hoetger. Financially, the company announced a $2 million seed funding round from Porsche Ventures and Founders’ Co-op. The product focus and marketplace integrations suggest a go-to-market strategy centered on embedding KeySavvy into existing peer-to-peer vehicle marketplaces.

Participated · Series B · Oct 2023

Optimize Health is a Seattle-based provider of a remote patient monitoring and chronic care management software platform. Led by CEO Todd Haedrich, the company’s platform helps healthcare providers improve patient outcomes, enhance clinical decision-making, and optimize operational efficiency. Its technology assists physicians in preventing episodic events, delivering personalized care plans, and enabling clinical teams to practice proactive medicine by sharing patient data and insights. The platform also empowers patients with visibility into their health metrics to increase engagement. Thousands of healthcare providers have used the software to drive down costs and create better outcomes. The company plans to use new funding to accelerate market strategy, scale operations, expand its product portfolio, and fuel market expansion. Optimize Health recently closed an $18M Series B financing. Founded in 2015 and based in Seattle, Optimize.health offers an end-to-end remote patient monitoring service used by independent practices and hospital systems. The platform ingests data from home devices such as blood pressure cuffs and pulse oximeters, surfaces potential issues on a clinician dashboard, integrates with EHRs, and supports outreach via texts and video calls. The dashboard can trigger billing to insurers for clinician monitoring. The company shifted from its prior Pillsy smart pill-bottle product to a broader remote-monitoring strategy. Optimize.health is capitalizing on a recent Medicare policy change that allows providers to bill for remote monitoring and on increased attention to telemedicine amid the pandemic. Revenue recently grew more than 800% year-over-year; the company employs fewer than 30 people and has raised over $21 million to date. optimize.health offers a technology platform that enables healthcare providers to deliver patient-centric, reimbursable remote monitoring using a wide selection of integrated, affordable devices. The solution integrates device data with the company’s platform to help patients and providers improve health outcomes and contain costs. The company plans to use new funding to build out platform capabilities and integrate additional data sources, and to expand its sales and marketing teams. optimize.health was established in 2019 by Jeff LeBrun and Chuks Onwuneme and is based in Seattle with additional employees in Phoenix, Houston and Charlotte, NC. Its team and advisors include clinicians, software engineers, designers and data scientists with backgrounds at Google, Microsoft, Apple, Facebook, Amazon, Novartis, Duke University and the Institute for Health Metrics.

Participated · Seed · Feb 2022

Telgorithm provides a messaging platform that lets SaaS providers build and support messaging services in their applications via RESTful APIs. The company offers hosted messaging services enabling Application-to-Person (A2P) messaging through standard 10-digit long codes (10DLC) and toll-free numbers. Led by CEO Aaron Alter, COO Mason Zheng, and CTO Yury Semerikov, Telgorithm focuses on compliance-based messaging features for enterprise SaaS use cases. The startup raised $3.8M in Seed funding to further develop and enhance its platform for SaaS providers. The funding will be used to advance product capabilities and expand the hosted messaging services the company currently offers. Telgorithm is based in Los Angeles, CA.

Participated · Series A · Aug 2021

Aforza develops cloud and mobile apps for consumer goods companies, leveraging Salesforce and Google Cloud and using AI to recommend products and predict retailer orders based on promotions and pricing. The platform is designed to help CPGs digitize distribution and customer engagement to reduce unprofitable promotions and out-of-stock losses. Founded in 2019 and based in London, Aforza says it already works with customers in 20 countries. The company plans to open a U.S. headquarters in the Northeast, double its headcount over the next six months, and increase investment in R&D, new product tiers, digital assets and payments. Leadership are veterans of Salesforce and say the pandemic validated demand for their technology. Aforza previously raised an undisclosed seed and is now using the new funding to accelerate international expansion and product development.

Participated · Series A · Aug 2021

Wildfire Systems operates an enterprise white-label platform that powers shopping rewards and loyalty programs for banks, fintechs, and technology companies, offering cashback, coupons, and other benefits across the online shopping journey. The platform also includes an AI product, RevenueEngine, which helps content creators monetize product and brand mentions. Wildfire partners with performance marketing platforms such as CJ, Impact.com, and Rakuten Advertising to drive incremental sales across more than 50,000 merchant programs in over 50 countries. Notable clients and partners cited include RBC, Visa, Citi, Acorns, Microsoft and several leading advertisers and platforms. The company says it will use new capital to accelerate expansion of new features and continue global deployment to meet client demand. Wildfire has been recognized on the Inc. 5000 (top 100 fastest growing companies) in 2023 and 2024 and reported 3,783% three-year growth. Wildfire Systems offers an enterprise fintech platform that enables clients to embed social commerce, cashback rewards, digital coupons and shopping companions into their services using a patented suite of technologies. The company says its platform rewards online shopping and delivers enhanced user experiences, consumer loyalty and new revenue streams for clients. Wildfire drives incremental revenue for over 50,000 online merchant programs across more than 50 countries and recently announced a partnership with Visa to power Visa Affiliate Marketing Solutions (VAMS). Led by CEO Jordan Glazier and based in San Diego, the company intends to use new funds to support technological innovation and to deploy features that improve online shopping experiences worldwide. Wildfire has raised $24.5M in venture investment to date, including this new investment. Past financing activity includes a $15M Series A in August 2021 co-led by TTV Capital and QED Investors, with other backers such as Mucker Capital, Bonfire Ventures, Moonshots Capital, B Capital and BAM Ventures. Wildfire Systems operates a fintech platform that lets enterprise partners embed social commerce, rewards, and cashback offerings into their services. Its white-label monetization platform drives incremental revenue for merchants and helps partners earn revenue from organic purchases and social sharing while boosting retention and loyalty. The company serves over 30,000 online merchants, including 1-800-flowers, Dell, Macy’s, and Sephora, and supports partners across verticals like financial institutions, browsers, rewards services, telecom providers, and device OEMs. Partner integrations include Acorns—whose white-label desktop extension Wildfire powers for Acorns Earn across over 12,000 brands—and Microsoft, which integrated Wildfire coupons and cashback into Edge and Bing. Wildfire intends to use the Series A proceeds to expand the launch of its new white-label monetization platform. The company is led by founder and CEO Jordan Glazier and is based in Solana Beach, California.