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The Venture Codex

Overview

Diversified family office and investment firm.

Founded

1997

Deals · 12mo

1

Stage focus

Seed
Series A
Series B

Geographic focus

United States

Sector focus

—

Investment portfolio

5rounds
NAMEDATESIZE
UpSmith
Oct 2026Participated
$10 MSeries A
Strive Enterprises
Jul 2024Participated
$30 MSeries B
Strive
Jul 2024Participated
$30 MSeries B
Gardenuity
Oct 2023Participated
$6 MSeed
Strive
Nov 2022Led
$35 MSeries A
UpSmith
Oct 2026Participated
$10 MSeries A
Strive Enterprises
Jul 2024Participated
$30 MSeries B
Strive
Jul 2024Participated
$30 MSeries B
Gardenuity
Oct 2023Participated
$6 MSeed
Strive
Nov 2022Led
$35 MSeries A
5
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Insights

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Deal Distribution

Deason Capital Services: 5 funding rounds are recorded in the selected participation categories.All available history.
Deason Capital Services: 5 funding rounds are recorded in the selected participation categories. All available history
Round typeLed dealsParticipated deals
Seed01
Series A11
Series B02

Monthly Deal Activity

Deason Capital Services: 5 deals are recorded across 48 months.All available history.
Deason Capital Services: 5 deals are recorded across 48 months. All available history
MonthDeals
Nov '221
Dec '220
Jan '230
Feb '230
Mar '230
Apr '230
May '230
Jun '230
Jul '230
Aug '230
Sep '230
Oct '231
Nov '230
Dec '230
Jan '240
Feb '240
Mar '240
Apr '240
May '240
Jun '240
Jul '242
Aug '240
Sep '240
Oct '240
Nov '240
Dec '240
Jan '250
Feb '250
Mar '250
Apr '250
May '250
Jun '250
Jul '250
Aug '250
Sep '250
Oct '250
Nov '250
Dec '250
Jan '260
Feb '260
Mar '260
Apr '260
May '260
Jun '260
Jul '260
Aug '260
Sep '260
Oct '261

Sector Breakdown

Deason Capital Services: Crypto & Blockchain is the largest displayed sector by deal count (2 deals).All available history.

A deal can appear in multiple sectors, so sector totals may overlap. Capital represents disclosed total round sizes, not fund cheque sizes.

Deason Capital Services: Crypto & Blockchain is the largest displayed sector by deal count (2 deals). All available history
SectorDeals
Crypto & Blockchain2
Fintech2
Data, Analytics & IT2
Consumer & Lifestyle2
E-Commerce & Retail1
Health & Life Sciences1
Professional Services1

Deal Size Distribution

Deason Capital Services: 5 rounds have a disclosed size in the displayed size bands.All available history.

Undisclosed round sizes are excluded. Capital represents total round sizes, not fund cheque sizes.

Deason Capital Services: 5 rounds have a disclosed size in the displayed size bands. All available history
Round size band (USD)Deals
<$5M0
$5M-$10M1
$10M-$25M1
$25M-$50M3
$50M-$100M0
$100M-$250M0
$250M-$500M0
$500M-$1B0
$1B+0

Deals By Geography

Deason Capital Services: United States has the largest recorded deal count among the displayed regions (5 deals).All available history.

Top 1 of 1 regions; European countries are grouped as Europe.

Deason Capital Services: United States has the largest recorded deal count among the displayed regions (5 deals). All available history
RegionDeals
United States5
Deason Capital Services: 12 co-investors are shown, with Cantor Fitzgerald sharing 2 recorded deals.All available history.

Co-Investors

Bubble size = shared deals

Click a bubble to open that fund in a new tab.

Shows up to 20 co-investors ranked by shared deals. Deals may be shared with multiple funds, so rows overlap. Capital is total round size, not fund cheque size.

Deason Capital Services: 12 co-investors are shown, with Cantor Fitzgerald sharing 2 recorded deals. All available history
Co-investorShared deals
Cantor Fitzgerald2
Narya Capital2
Asymmetric Capital Partners1
CIV1
Gray's Creek Capital Partners1
Hannah Grey VC1
JFO Group1
North Texas Angel Network1
Revtech Ventures1
SemperVirens1
Synetro Group1
Waterstone Impact Fund1

Investment Strategy

Deason Capital Services: Led accounts for 20% and participating for 80% of round participation.All available history.
Deason Capital Services: Led accounts for 20% and participating for 80% of round participation. All available history
CategoryDeals (count)Share (%)
Led120%
Participating480%
Deason Capital Services: Single-lead accounts for 100% and co-led for 0% of lead dynamics.All available history.
Deason Capital Services: Single-lead accounts for 100% and co-led for 0% of lead dynamics. All available history
CategoryDeals (count)Share (%)
Single-lead1100%
Co-led00%

Team

Jennifer Cole

Founder & Chairman

Nick Foster

Director

Scott Letier

Managing Director and Chief Investment Officer