Participated · Series A · Mar 2024

Bummer is a direct-to-consumer brand offering innerwear and comfort wear for men and women. The company was founded in 2019. It states its manufacturing uses 47% less water and leaves an 18% smaller carbon footprint. Bummer plans to use the proceeds from the latest round to expand and develop its categories. In the fiscal year ended March 2023, operating revenue tripled to Rs 7.83 crore while losses grew 2.8 times to Rs 2.94 crore. Media estimate places the company’s post-allocation valuation at about Rs 46.5 crore (approximately $5.6M).

Participated · Seed · Feb 2024

Beautywise sells dermatologist-recommended, science-backed beauty supplements including collagen, glutathione, keratin, and ceramides. The brand markets products through retail stores, online retailers, and chains of aesthetic clinics. It reports distribution in stores such as Modern Bazaar, Apollo Pharmacies, Guardian GNC, and Apnachemist, and a sizable online presence on platforms like Nykaa and Amazon. The company was founded by Anousha and Shreyansh Chauhan. Proceeds from the recent fundraise will be used to build the Beautywise team, launch new wellness and beauty products, and expand the company’s international footprint. The product lineup and omnichannel distribution strategy are positioned to support the planned product and geographic expansion.

Participated · Series A · Oct 2023

eské is a Mumbai-based direct-to-consumer lifestyle brand offering premium handbags, briefcases and accessories. Founded in 2018 by Shivam Khanna, the brand prices products between Rs. 3,000 and Rs. 10,000. It claims a strong online presence via its own website and various e-commerce platforms and operates offline stores in select Indian cities. The company leverages the founder’s manufacturing experience and an integrated supply chain to turn around inventory and new styles quickly. eské plans to use the fresh funds to expand its product portfolio, open experience centres, enhance its technology platform, and enter new markets. Financially, eské raised $1.5 million in a pre-Series A round led by Mistry Ventures with participation from existing investor Fluid Ventures.

Participated · Seed · Jun 2023

Koparo sells plant-based home cleaning products including fabric conditioners, dishwashing liquid, handwashing solutions, floor cleaners, fresheners, and fragrances. Its products are made from natural ingredients and are marketed as safe for children and pets, appealing to ethically conscious Indian consumers. The company plans to introduce additional products to meet contemporary Indian household cleaning needs. Koparo says it will use the recent capital for distribution and brand development. Financially, the brand closed at Rs 5 crore last fiscal year and plans to earn Rs 12 crore this fiscal year and Rs 50 crore over the next two years. The company has attracted notable consumer investors and VC backers across multiple prior rounds. Koparo offers a portfolio of natural cleaning products as an alternative to regular cleaners, with over 15 products and 30+ SKUs across core cleaning, specialty cleaning, and accessories. The company sells through its own website, leading e-commerce sites, and in 70 Reliance Retail and Modern Bazaar stores; its website contributes roughly 40% of overall revenue. Koparo was selected for Accel’s Founder Stack program and received three months of mentorship to build and scale the consumer startup. The brand plans to expand into the laundry vertical and launch additional pet-friendly products. Founded by Simran Khara, Koparo positions itself as a sustainable D2C cleaner focused on product expansion and retail distribution growth.

Participated · Equity · May 2022

MasterChow is a direct-to-consumer (D2C) ready-to-cook Asian cuisine brand founded in 2020. It offers Asian pantry staples including stir-fry sauces, ready-to-eat dips and noodles aimed at fast food at home. The company operates a Delhi-located manufacturing facility that serves about 15,000 orders daily across 20,000 pincodes in India, covering tier I and II cities. MasterChow plans to use new funding to scale product categories, introduce new flavours and enter the ready-to-eat market. Its product mix targets fast food-at-home consumers across tier I and II cities. MasterChow is a direct-to-consumer ready-to-cook Asian cuisine brand focusing on sauces and condiments. Founded in June 2020, the company emphasizes convenience and transparent ingredient sourcing. The startup plans to use recent funds to scale its state-of-the-art manufacturing unit, develop new products, hire talent, and expand geographically and online. Management says it intends to enter new categories and deepen its online footprint. Operationally, MasterChow has served over three lakh families, seen revenue grow more than tenfold in the past 12 months, and currently ships to 17,000 pincodes (2,800 cities) in India. Its products are sold on marketplaces such as Amazon, BigBasket, Grofers and Instamart and in offline stores including Modern Bazaar.