Force Over Mass
4 Matthew Parker Street, 2nd Floor, London, England, SW1H 9NP, United Kingdom
Overview
Force Over Mass Capital is an FCA regulated venture capital firm focused on early stage technology investments across UK and Europe. We invest in B2B innovation across four verticals, i.e. Fintech, Artificial Intelligence, SaaS and Industry 4.0. FOM cap operates both seed and scale-up funds to support early stage businesses through their growth journey.
- Total investments
- 62
- Lead investments
- 14
- Investments · 12mo
- 5
- Active investors
- 1
Sector focus
- B2B
- Financial Services
- Information Technology
- SaaS
- Venture Capital
Investment portfolio
- Stoa
Participated · Seed · Jul 2026
Stoa operates a cash management platform that lets consumers and businesses place funds into fixed-term "Stoa Pots" and receive upfront rewards from partner brands. The platform is live in the UK for both retail and SME customers, with deposits held by regulated banking partners and eligible funds protected under the Financial Services Compensation Scheme (FSCS). Stoa combines behavioural finance, embedded banking infrastructure and merchant partnerships to connect financial institutions, brands and customers. The company frames its opportunity around large pools of low-yield cash in the UK, citing more than £600 billion in low- or non-interest consumer accounts and over £250 billion in SME cash reserves. Stoa plans to use recent funding to develop product features, expand partnership networks, and launch in the US by building relationships with financial institutions and merchants there.
- Finovox
Participated · Series A · Jun 2026
Finovox develops solutions that verify the authenticity of documents submitted by customers to insurers, lenders and other financial institutions. Its technology is already used in around fifteen countries. The company reported it tripled its revenue in 2025, indicating rapid recent growth. Finovox intends to use the new funding to accelerate the fight against document fraud across Europe. The startup was founded by Marc De Beaucorps, Théophile de Bouët du Portal and Pierre-Alexis Gouzien. The company operates from France and serves clients in the insurance and financial sectors.
- Artificial Labs
Participated · Series B · Feb 2026
Artificial Labs builds a proprietary platform that digitises complex insurance workflows for brokers, carriers, and MGAs, allowing them to optimise capacity deployment and trade risks more efficiently. The company combines deep insurance domain expertise with modern engineering to capture institutional knowledge and integrate seamlessly with existing systems. Clients include some of the world’s largest brokers and carriers in the London Market, reflecting strong adoption in specialty and commercial insurance. With the fresh capital, Artificial Labs plans to double its headcount over the next 12 months and further invest in product innovation. The firm will also expand its global footprint, consolidating its London leadership while entering the U.S. market in 2026. Investors praise the platform’s ability to solve structural efficiency constraints that have persisted in specialty risk placement for decades. Although exact revenue or user metrics were not disclosed, the company positions itself as a key technology partner capable of supporting the largest brokers and carriers as they modernise operations.
- Adclear
Participated · Seed · Nov 2025
Founded by Doni Hoti, Joe Jordan, and Cameron Ward and launched in 2024, Adclear offers an AI platform that checks social images, videos, emails, ads, websites, and product screens against relevant financial regulations while maintaining an audit trail. The software returns rapid, detailed guidance to bring materials into compliance and reportedly cuts review times by 88 percent, freeing marketing and legal teams from repetitive tasks. Current customers include Lloyds Banking Group, PensionBee, Plum, Yonder, InvestEngine, ActivTrades, and Trade Nation. After gaining traction in the UK with FCA and ASA rules, the company has expanded coverage to EU and US regulations and plans to add APAC and MENA markets in the coming months. Adclear is also building tools for the full financial promotions approval lifecycle, including post-publication monitoring of affiliates and influencers. The new capital will be used to hire additional staff, broaden international presence, and launch new products and services.
- HULO.ai
Participated · Seed · Oct 2025
HULO.ai is a Dutch water-technology company that combines artificial intelligence with physics-based models to identify, localise, and prioritise leaks and other anomalies in drinking-water infrastructure. Its hardware-agnostic SaaS platform ingests pressure and flow data already collected by utilities, eliminating the need for new sensors or district-metered areas and enabling rapid, scalable deployments. By converting reactive leak hunting into proactive, data-driven management, HULO targets the 30 % of treated water currently lost worldwide through ageing networks. The company operates in the Netherlands, wider EU, the UK, and has begun entering Latin America. Management claims that, at scale, the technology could help save more than four million Olympic-size swimming pools of water annually by 2030. Proceeds from its latest financing will expand AI capabilities, network analytics, cybersecurity features, and customer-success resources to accelerate global roll-out. HULO’s business model is subscription-based software, and the recent seed infusion brings total external funding to at least €2.3 million.
Team
Martijn De
CEO
LinkedIn