Participated · Series B · Aug 2021

Sarwa operates an automated investing product, Sarwa Invest, designed to give clients exposure to global diversified portfolios. The company plans to broaden its personal finance offerings with a commission-free stock trading product, Sarwa Trade, and a crypto-asset investment product, Sarwa Crypto. Sarwa Trade is in pre-launch and will allow trades on large international platforms with just $1; Sarwa Invest has cut its minimum investment to $5 from $500. The firm has more than 40,000 registered users across the MENA region and is a partner of Abu Dhabi’s Hub71. Sarwa is regulated by the Financial Services Regulatory Authority (Abu Dhabi) and the Dubai Financial Services Authority. Founded in 2017, the company has raised $25 million in capital to date. Sarwa operates an automated investment-advisory platform that combines algorithms with human expertise to make investing accessible in the region. The platform includes features such as automatic rebalancing and fast account opening via facial recognition, and it launched publicly in February 2018 after joining Dubai’s FinTech Hive at DIFC. Sarwa onboarded its first clients under an Innovation Testing License from the Dubai Financial Services Authority. Since going live the company reports monthly growth of over 20% and has reached more than 1,000 registered users. Total funding to date stands at over $1.5 million since its December 2017 launch. The team plans to use new capital to scale marketing, expand to other markets, grow the tech team, add features, and hire more financial advisors.