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The Venture Codex

Nirvana Venture Advisors

The Capital – A / 1106, G Block, BKC, Bandra, Mumbai, Maharashtra, 400051, India

Overview

Nirvana Venture Advisors invests in early-­stage and market leading companies in the fast growing Indian internet and mobile segments. They help companies growth and flourish.

Total investments
8
Lead investments
2
Investments · 12mo
0
Active investors
7

Sector focus

  • Finance
  • Financial Services
  • Venture Capital
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Investment portfolio

  • Unbxd

    Participated · Series C · Jun 2017

    Unbxd provides a cloud-based, AI-powered product discovery platform that delivers personalized site search, navigation, product recommendations and merchandising for online retailers. Its proprietary Intelligence Engine captures and processes more than 50 shopper data signals to understand user intent and improve shopping experiences. The platform handles more than 1.5 billion shopper interactions a month and aims to help retailers recover 15%–40% of revenue lost to poor product discovery. Unbxd reported revenue growth of 400% in the past year and has expanded its Internet Retailer 500 customer base with clients including Ashley HomeStore, Express and FreshDirect. The company plans to invest its recent funding to enhance the Intelligence Engine and accelerate its go-to-market efforts. Unbxd also intends to open new offices in Chicago and New York to be closer to customers. Unbxd operates a product recommendation platform that helps e-commerce sites increase sales by recommending the right products to visitors. Its platform is used by product managers, category managers and marketers to control search, navigation and deliver a higher level of personalization across websites. The system tracks online shoppers in real time to power personalized shopping experiences. The company was founded in October 2011 by Pavan Vilas Sondur (CEO) and Prashant Kumar (CTO) and is based in Bangalore. Unbxd claims to have served 200 million online shoppers to date. The company plans to use new funds to scale the product, hire talent and develop infrastructure. Unbxd offers SmartEngage, a product-recommendation platform that helps e-commerce sites increase sales by recommending the right products to visitors. The SmartEngage platform tracks online shoppers in real time and enables personalized search, navigation and product recommendations for product managers, category managers and marketers. The company says the platform improves marketing ROI and aids conversion optimization without increasing marketing spend. Unbxd plans to use its new funding to strengthen its presence in India and to expand to Singapore and North America, and to ramp up R&D. The company was founded in October 2011 by Pavan Vilas Sondur (CEO) and Prashant Kumar (CTO).

  • TranServ

    Participated · Series C · Apr 2016

    TranServ provides payment APIs and operates a mobile wallet called Udio. Its APIs let merchants integrate payment tools and its clients include BookMyShow, PayU, Ixigo, and Askmebazaar. The company claims 10 million users and processes about $15 million per month through its APIs. Udio supports peer-to-peer transfers, bill splitting, and can be linked to a prepaid debit card accepted by about one million offline merchants. TranServ plans to launch micro-loan services, new non-payment features for its API stack, online meal vouchers, and will continue developing Udio. It has a strategic partnership with Micromax and a deal with Visa to offer NFC-based contactless payments on Micromax devices.

  • BigFoot Retail Solutions

    Participated · Series B · Mar 2016

    BigFoot Retail Solutions Pvt. Ltd. entered into an agreement to receive INR 13,800,000,000 in an equity round. The transaction was announced on November 10, 2021. The round is led by new investor Zomato Limited and includes participation from other investors. The financing is being raised at a post-money valuation of over $930,000,000 (INR 69,093,978,000). The company stated it expects to receive the funds under the agreement. The article does not list the other participating investors or provide additional financial or operational metrics. BigFoot Retail Solutions operates KartRocket, a platform that helps SMEs and home-based sellers go online by providing web and mobile sites, payments, logistics and marketing capabilities. In September the company launched Kraftly, a mobile-first online-to-offline marketplace targeting small sellers, individuals and homepreneurs in categories such as apparel and accessories. Kraftly has over 15,000 shops and the company says it is adding over 17,000 listings per day. Management says a major part of the latest funding will be used to enhance Kraftly through product development, talent acquisition, seller ecosystem development and performance marketing. The company has recently hired Ankit Sood as chief financial officer and Akshay Ghulati as chief business officer for Kraftly. KartRocket is based in New Delhi. KartRocket provides an ecommerce enabler platform that helps small retailers and SMEs launch branded online stores. The platform includes 100+ responsive design templates, payment gateway integration, automated shipping solutions, marketplace integration, traffic-generation tools and a store management app. Led by CEO and co-founder Saahil Goel, the company in September 2015 launched Kraftly, a mobile-first O2O marketplace. KartRocket raised funding to expand its operations. The company is headquartered in New Delhi, India. No operating metrics were disclosed in the article. Kartrocket provides an ecommerce platform for SMEs to launch web- and mobile-ready stores with built-in shipping, payment and multi-channel sales integration. It is integrated with eBay, Amazon and Snapdeal to allow multi-channel sales. Clients include Da Milano, Uni Style Image, Valyoo Technologies, TantraTshirts, Gaurav Gupta, Gyans, Divani, Karol Bagh Saree House and Latin Quarters. Founded in 2012 by Saahil Goel (CEO) and Gautam Kapoor (COO), the company is based in New Delhi, India. Kartrocket raised a $2m Series A led by Nirvana Venture Advisors with participation from 500 Startups and Beenos (NetPrice). The company intends to use the funds to expand operations in India. BigFoot Retail Solutions Pvt Ltd, owner-operator of KartRocket.com, provides a DIY e-commerce platform that enables Indian SMEs to launch their own e-commerce sites. The platform offers storefront designs, domestic and international payment options, integrated shipping via ShipRocket with a single shipping dashboard, mobile-ready stores, and marketplace integrations with eBay and Amazon. It also includes in-built marketing features such as coupons, gift certificates and automatic onsite SEO, and pricing ranges from Rs 500 to Rs 7,000 per month. The startup launched a public beta in January and reports over 100 paying customers and more than 500 trial customers across categories including clothing, electronics, and home goods. The company said the funds will be used to increase sales and to scale its technology and services. KartRocket was founded in 2011 by Saahil Goel, Gautam Kapoor and Vishesh Khurana and is based in Delhi.

  • Zopper

    Led · Series B · Jun 2015

    Zopper is a Noida, India–based insurance technology company that provides insurance solutions through a SaaS platform, partnering with insurance providers to offer customized products via more than 1,000 APIs. Founded in 2011 by Surjendu Kuila and Mayank Gupta, the company works with about 40 insurance companies and 2,500 ecosystem players to automate and streamline insurance distribution across digital channels. Its product focus includes device and appliance protection and bancassurance solutions delivered through partner integrations. Zopper plans to use new funding to enhance digital infrastructure, strengthen its insurance distribution platform, invest in AI/ML and data capabilities, expand bancassurance offerings, and improve post-sales servicing. The company operates under the legal name Solvy Tech Solutions Private Limited and lists its website as zopper.com. Zopper is an API platform for insurance infrastructure that creates byte-sized, personalized insurance products and supplies them to distribution partners. The company pivoted from a point-of-sale platform—its prior POS IP was sold to PhonePe in mid-2018—and has since built its current insurance business independently. Zopper operates in over 1,200 Indian cities and has partnered with more than 150 players, including Amazon, Ola, Croma, Xiaomi, Hitachi and Equitas Small Finance Bank. The startup has been profitable for over 18 months. It plans to deploy the fresh funds to significantly scale its workforce and to explore acquisitions. Zopper aims to reach nearly $1 billion in revenue and to file for an IPO in about five years. Zopper operates an on-demand marketplace focused on large, hard-to-ship items including home appliances, electronics, furniture, and vehicles. Rather than operating its own warehouses and logistics, Zopper partners with local retailers to help them find customers and manage orders, enabling rapid delivery plus local assembly and product support. The company reports about 1 million app downloads and roughly 500,000 monthly active users. Zopper was founded in 2011 and is based in New Delhi. It currently operates in seven cities and plans to expand to 30 cities by the end of the year. The business positions itself to benefit from the difficulty of logistics in bulky categories, which its co-founder says creates a competitive moat. Solvy Tech Solutions Pvt Ltd operates Reviews42, a community-based product review portal that aggregates user and expert reviews across multiple categories and includes a price-comparison engine. The site provides detailed specification pages, buying tips, overall ratings and is available on desktop and mobile, with apps for Android, iOS and Windows. Mobile accounts for close to 60% of total traffic and the service reports around 1,000 retailers on board; the company currently operates in Delhi-NCR. Reviews42 was co-founded by Surjendu Kuila and Neeraj Jain in 2011 and is being rebranded as Zopper.com. The company has raised $5 million in a round led by Tiger Global with participation from existing investors Blume Ventures and Nirvana Venture Advisors. Proceeds will be used to improve the product, build the team and expand into Bangalore (going live next month), followed by Hyderabad, Chennai and Mumbai.

  • Nirvana Venture Advisors

    Participated · Equity · Jul 2014

    Reviews42 is a New Delhi, India–based product reviews platform founded in 2010. It provides comparisons of products and prices from over 1,000 e‑commerce sites. The platform hosts a community of shoppers, product experts and everyday users who share product experiences to help others avoid buying mistakes. On July 7, 2014, Reviews42 raised $5M in funding in a round led by Tiger Global Management with participation from Blume Ventures and Nirvana Venture Advisors. The company intends to use the funds to hire new people and expand its presence across India. No other financial metrics were disclosed in the article.

Team

  • Amit Patni

    Co-founder & Chairman

    LinkedIn
  • Arihant Patni

    Director/Co-Founder

    LinkedIn
  • Akira Tsukagawa

    Team Member

  • Deepak Agrawal

    Assistant Vice President

    LinkedIn