Primary Wave Music
1165 Broadway, 5th Floor, New York, NY, 10001, United States
Overview
Primary Wave is a provider of a full-service entertainment company with expertise in talent, literary, and music management.
- Total investments
- 1
- Lead investments
- 0
- Investments · 12mo
- 0
- Active investors
- 5
Sector focus
- Digital Entertainment
- Media and Entertainment
- Music
Investment portfolio
- Unblocked Brands
Participated · Seed · Jan 2022
Unblocked, led by co-founder and CEO Harrison Wang, leverages non-fungible tokens (NFTs) to connect fan communities with major music and entertainment brands. The company focuses on launches and partnerships that bridge digital NFT experiences with in-person fan engagement. In late December it debuted its first launch in partnership with Primary Wave Music and multi-platinum hip-hop group Cypress Hill. Upcoming partnerships named in the article include brands under the Penske Media Corp. family, Evite, and other artists and musicians. The company is expanding its internal team, recently adding former Linkin Park DJ Joe Hahn in a creative lead role. Financially, Unblocked completed a $10M seed financing at a $90M+ post-money valuation.