Led · Series A · Apr 2026

Ideally is an AI-powered market research platform founded in August 2023 out of venture studio TRA Labs. The platform lets brands run fast, iterative tests and validations across product and marketing lifecycles, reportedly reducing some research cycles from nine months to 90 days. Ideally serves more than 250 brands across APAC and the US, including clients such as DoorDash, Telstra, Google, Burger King and Asahi. The company recently opened a New York office and has seen US revenue grow 350% since that expansion. Ideally is launching Ideally Canvas to provide continuously updated consumer, category and competitor insights for marketing teams. The startup has raised prior rounds of $2.15 million in November 2023 and $5.5 million in August 2024 and most recently closed an A$13.4 million Series A at an A$83 million valuation.

Participated · Seed · Feb 2026

Founded in 2023 by Lucy Pink and Hannah Hardy-Jones, Contented offers an AI platform that automatically converts unstructured spoken conversations into actionable documents such as meeting minutes, task lists, risk registers, and draft publications. The product targets enterprises seeking to streamline post-meeting workflows and improve knowledge capture. Headquartered in Christchurch, New Zealand, the company already serves more than 200 global clients, including Christchurch Airport, Synlait, and Craigs Investment Partners. Contented plans to use newly raised capital to bolster its marketing and engineering teams, strengthen its technology, and push into the US and UK markets. Although no revenue figures were disclosed, the company’s customer base suggests early product-market traction. Management intends to scale internationally while continually enhancing the underlying AI models. The platform is positioned within the broader productivity, AI, and meeting transcription software categories.

Led · Series A · Feb 2026

Founded in 2021 by brothers Paul and Michael Lutkajtis, Factory provides a cloud-based platform that manages manufacturing workflows from initial quote through purchasing and delivery. Its customizable tools help smaller manufacturers track jobs, coordinate purchasing, and streamline shop-floor operations. Headquartered in Sydney, the company now supports more than 200 customers across Australia, North America, and the UK. Factory’s product roadmap includes deepening its feature set through expanded engineering resources and enhancing go-to-market capabilities. With fresh capital, the company plans to launch U.S. operations beginning in Texas, signaling an intent to scale internationally. Although revenue figures were not disclosed, the new funding strengthens Factory’s financial position to accelerate product development and geographic expansion.

Participated · Series A · Dec 2024

Sitemate provides a multi-product, no-code SaaS suite that lets built-world teams compose flexible building blocks to digitize workflows rather than adopt rigid all‑in‑one systems. The company positions its product strategy similarly to Atlassian, enabling customers to choose and deploy standalone tools that integrate with accounting systems, CRMs and the Microsoft suite. Sitemate emphasizes customization, simple UI/UX and replacement of legacy Word/Excel/paper processes for field workers. Since launching in August 2018, the company has grown every month, reporting strong product adoption, retention and word‑of‑mouth growth. In the past 12 months Sitemate doubled headcount from 70 to 140 and acquired and rebranded Nomad Fleet as Gearbelt. It maintains its largest presence in Australia and also operates offices in London, Vancouver and Toronto, with a go‑to‑market team due to come online in Austin in 2025; proceeds will be used to double down on product, engineering and global go‑to‑market expansion. Sitemate builds a no-code project management platform for the construction industry that captures, organizes, and analyses work both on-site and in the office. Its software is structured around the daily work of people, projects, and teams to streamline document creation and management. The company was founded in 2015 by Hartley Pike and Sam McDonnell and is based in Sydney, Australia. In November 2023 Sitemate raised $7.5M in a pre-Series A round to further develop the platform. The company plans to use the funds to accelerate product development and double the size of its global team by the end of 2024. Sitemate provides flexible, no-code project management software that helps companies in construction, infrastructure, oil & gas, mining, and energy digitize standard operating procedures and move from paper and fragmented tools to a single platform. Its feature set includes digital forms, automated workflows, real-time tracking and reporting, customizable dashboards, and collaboration and performance dashboards. The company serves a global customer base and operates out of Sydney and London. Founded in 2015 by Hartley Pike and Samuel McDonnell and registered as Dashpivot Services Pty Ltd., Sitemate planned a North American office later that year. In July 2022 Sitemate raised $5.2 million to support growth of its no-code tools for the construction sector. Sitemate offers a platform for shared workflow documents used on industrial projects, covering financial documents, commercial record-keeping and environmental and safety workflows. The product targets construction and adjacent sectors where teams currently rely on paper, spreadsheets and standalone apps. The company rebranded from Construction Cloud to Sitemate to signal applicability beyond construction to building, energy, utilities, mining and oil and gas. Sitemate was launched out of the University of Sydney’s UTS Startups program in 2015 and graduated the Startmate Accelerator in 2017. The startup has users in 30 countries, though it has not disclosed total user numbers or revenue. Following a $1.3 million funding round, the team plans to expand marketing and sales, hire product and engineering staff and invest in back-end infrastructure to support growing demand.

Led · Equity · Oct 2024

LivePreso (formerly SalesPreso) offers an automated platform that replaces static documents with interactive, data-driven 'presos' for B2B sales and customer meetings. The product integrates customer-relevant data from unlimited sources, applies business rules and AI to generate personalized digital content in seconds, and provides analytics showing how customers interact and how top salespeople present. The company has rebranded to LivePreso as it develops industry-specific verticals and serves a broader global audience, including financial advisers, real estate agents, marketers and account managers. LivePreso has focused this year on customer acquisition and renewals; its client list includes News Corp, Flight Centre, REA Group, MYOB, Asahi Premium Beverages, Macquarie Telecom, Iress, Aware Super and Booking.com. The company plans to use new funding to further develop the platform to automate creation of digital content for business-critical meetings such as renewals, reviews, business development and new sales opportunities. LivePreso positions its guided- and virtual-selling capabilities as a response to accelerated digital selling trends driven by COVID-19.