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The Venture Codex

Archer Gray

122 Hudson St Fl 2, New York, NY, 10013, United States

Overview

Archer Gray is a media production, finance, and venture capital firm. It invests in tech-enabled media companies at the Seed and Series A stages across six industries that include video, virtual reality or augmented reality, audio, music, messaging, and gaming. It operates at the intersection of art and commerce. Amy Nauiokas founded it in 2013, with its headquarters in New York City.

Total investments
3
Lead investments
1
Investments · 12mo
0
Active investors
0

Sector focus

  • Digital Media
  • Finance
  • Venture Capital
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Investment portfolio

  • ShareGrid

    Led · Seed · Jul 2016

    ShareGrid operates a marketplace connecting creators and equipment owners to rent insured cameras and production gear. The platform lists over $100 million worth of gear and serves more than 12,000 members. ShareGrid was founded in 2013, launched in 2015, and maintains offices in Los Angeles and New York. The company plans to use new funding to expand across the U.S. and grow its user base. It is also launching ShareGrid Hubs, physical locations for users to drop off and pick up equipment. The product aims to make production more efficient and sustainable for both creators and equipment owners.

  • TheTake

    Participated · Seed · Sep 2014

    TheTake operates a website combining a Pinterest-like layout with proprietary shoppable video technology to give movie fans access to products and locations from films. Users can browse by movie, actor, and product category and are linked to retail partners where the exact product can be purchased. The platform also offers suggestions for comparable products at different price points. The company plans to launch a mobile application that uses automatic content recognition (ACR) to identify a film within seconds and display the specific scene on a user’s device. From the mobile scene view, users can tap to identify and shop all products in the scene. The company intends to use the new funding to expand its movie database, refine its shoppable video API, and market the upcoming mobile app launch.

  • Dealflicks

    Participated · Seed · Jul 2014

    Dealflicks operates a mobile app that surfaces discounted movie tickets and concession offers by partnering with independent theaters and chains. The app is live in more than 400 theater locations and works with nine of the top 50 U.S. theater chains. Theaters set discounts by showtime, day of week, or expected attendance, with discounts up to 60% and typical ticket discounts around 30% (ticket+popcorn deals ~35–40% off). Dealflicks says roughly 88% of movie seats go unsold and up to 95% beyond opening weekend, driving demand for its service. The company plans to move toward purely dynamic pricing using its data to predict attendance and target discounts by factors like user ratings, opening-weekend performance, and weather. Dealflicks raised seed funding to expand its partnerships and advance its pricing capabilities.

Team

No current team members are available.