Participated · Series B · Jan 2023

Evigence offers a Freshness Management System that combines sensors and data analytics to measure and manage food freshness in real time at the unit level, end-to-end across the supply chain. Sensors are applied at packing, react to aggregate time and temperature exposure, can be scanned digitally or read visually, and upload scan data to the Evigence Insights Engine for visualization and analytics. Customers include Marley Spoon and major US and European grocers, food brands, and foodservice providers piloting the system for supply-chain optimization and freshness-based inventory management. Pilot projects have shown measurable impacts including 20% shelf-life extension, a 5% increase in sell-through, a 33% reduction in waste, and 85% of Marley Spoon customers indicating they would like the program continued. The company holds 25 granted patents, meets strict WHO standards for vaccine vial monitoring, and originally licensed its vaccine-monitoring technology in 2016 before pivoting to fresh foods. Evigence plans to use new funding to advance data-collection and analytics capabilities and to launch additional commercial partnerships in the US and Europe; the company is based in Yokne'am, Israel, with commercial headquarters in Hoboken, New Jersey.

Participated · Equity · Oct 2022

Veeve, founded in 2018 by former Amazon engineers Shariq Siddiqui and Umer Sadiq, builds battery-powered smart shopping carts and a clip-on Plug&Play device to retrofit existing carts. The carts feature a touchscreen for phone-number entry, item adding, on-cart payments, personalized recommendations, coupons, an integrated weighing scale and aisle-awareness. The company highlights hardware advantages — a lighter cart with a basket holding twice as much as competitors, an 18-hour battery and weather-resistant design — and supports Retail Media Network integration. Veeve has piloted with retailers and converted pilots into multiyear contracts, including Albertsons earlier this year. The company doubled revenue year-over-year and forecasts 4x–5x revenue growth next year. Veeve plans to use product development to add computer-vision experiences for product recognition and to address loss prevention, and expects thousands of carts deployed across North America by the end of next year. Veeve is developing a smart shopping-cart platform that brings a cashier-less "just walk out" checkout to large-format grocery stores. Its carts combine onboard sensors, cameras, a built-in scale, a barcode-scanner fallback, and an on-cart screen that lets shoppers scan a QR code, view past purchases, receive recommendations, and see personalized deals tied to loyalty programs. The cart identifies products as they are placed inside, updates receipts in real time, and supports produce weighing and age-verification workflows. Customers swipe a credit card on the cart and simply walk out while payment processes. Veeve positions its solution as a lower-cost, more scalable alternative to ceiling-mounted camera systems like Amazon Go for large grocery footprints. The company has launched the technology with a Seattle-area grocer, is demoing at GroceryShop, and is in talks with another retailer in Dubai. The team is small (five people) and the company recently came out of stealth.

Participated · Series A · Feb 2022

Flashfood operates a mobile app that lists discounted food items nearing their best-before date, allowing customers to purchase in-app and pick up from a Flashfood zone at participating grocers. The company reports it has saved shoppers over $100 million on grocery bills, that regular shoppers save more than $540 per year on average, and that it has diverted more than 34 million pounds of food from landfills. Flashfood partners with numerous grocery chains across Canada and the U.S., including Loblaw, Giant, Giant Eagle, Stop & Shop, Tops, Price Rite Marketplace and others. The app is available across Canadian provinces and in many U.S. states, and can be downloaded from the Apple App Store and Google Play. Flashfood says it will use new funding to expand its U.S. presence, grow its footprint with new and existing grocery partners, and invest in its technology to reach more consumers. The company was founded in March 2016 and is headquartered in Toronto.

Participated · Seed · Oct 2021

Cytrio offers a SaaS privacy rights management platform built on AI-led data discovery and automated response workflows. It targets mid-market and small-to-medium companies that struggle with first-generation privacy tools due to cost, deployment complexity and time to value. The platform is designed to help customers comply with emerging privacy legislation in California, Virginia and Colorado. The founding team includes CEO Vijay Basani (previous founder of WebManage Technologies, AppIQ and Cygilant) and chief privacy officer Pankaj Parekh (formerly at Zscaler and Microsoft), and the team reports more than 50 years of combined data, privacy and security experience. Cytrio raised a $3.5 million seed round that values the company at “north of $10 million” and will use the proceeds to expand its team, validate the product and grow revenue. The company plans to increase headcount from 23 to more than 40 employees over the next 12 months and target annual recurring revenue of more than $250,000.

Led · Series A · Jul 2021

Halla builds a plug-and-play taste-intelligence API that funnels more than 100 billion shopper and product data points into three engines: Search, Recommend and Substitute. The platform uses shopping context (not shoppers' private data) to suggest relevant complementary items and better replacements for out-of-stock products. Halla's Substitute product was released earlier this year to address poor substitutions that drive shoppers to competitors. Its technology is live in more than 1,100 e-commerce storefronts and the company reports growing traction with six- and seven-figure contracts that it says are producing a "near infinite increase in recurring revenue." The company plans to double the number of stores it supports and expand internationally with additional product lines over the next 18 months, and expects to double headcount to about 30 to support growth. That momentum is positioning Halla for a potential Series B if needed. Halla is an AI company that provides personalized recommendations for the food ordering industry. Its core product, Halla I/O (Intelligent Ordering), uses machine learning built around the psychography of food selection and billions of food-related data points to deliver personalized suggestions. The platform targets online grocers, meal kit services and food delivery businesses. It is currently being used in stealth by several regional and national grocery chains. Halla raised a $1.4M seed round (bringing total equity raised to $1.9M) and intends to use the funds to scale the I/O platform, onboard new customers and further develop its AI technology. The company is based in Los Angeles and was co-founded by Spencer Price (CEO), Henry Michaelson (CTO) and Gabriel Nipote (COO).