Magic Fund
742 NORTH DETROIT STREET, LOS ANGELES, CALIFORNIA, 90046, United States
Overview
Magic Fund is built on a thesis that smaller funds run by founders perform best in early-stage investing (pre-seed/seed). We're a fund of micro-funds run by repeat founders with strong expertise in specific industries and geographies.
- Total investments
- 37
- Lead investments
- 3
- Investments · 12mo
- 0
- Active investors
- 9
Sector focus
- Cryptocurrency
- Developer Tools
- E-Commerce
- Emerging Markets
- FinTech
- Health Care
- Real Estate
- SaaS
Investment portfolio
- Juicyway
Participated · Seed · Dec 2024
Juicyway builds stablecoin-powered infrastructure for fast, cheap cross-border payments and liquidity for businesses. The three-year-old startup operated in stealth and says it processed roughly 25,000 transactions, $1.3 billion in total payment volume and over $1 billion in cross-border payments from about 4,000 users. Its product offers liquidity pools, real-time market-driven pricing and APIs and web/mobile apps supporting currencies including the Nigerian naira, USD, GBP and CAD. Juicyway counts customers such as Bolt, IHS, Piggyvest, Bamboo, Afriex and Mocoh SA and acquired a similar business early in its growth. Revenues come from processing and payment fees with take rates ranging from 0.2% to 10%, and the company expects to generate additional revenue by earning interest on customer balances. To manage regulatory and AML risk it has obtained money-transmitter licenses in the U.S., U.K., Canada and Nigeria, partners with banks and stablecoin infrastructure providers (Access Bank, Bridge, Lead Bank) and uses Sumsub and senior compliance hires for KYC/KYB/KYT.
- Klasha
Participated · Equity · Oct 2024
Klasha builds a payments platform and API stack that enables merchants and enterprises to collect, send, and hold exotic and hard currencies via virtual multi-currency accounts, collection and payout APIs, and cross-border wire services. The company focuses on seamless B2B payment rails between Asian and African markets and already works with Asian PSSPs and companies such as Coda Pay, Fomo Pay, Easy Transfer and the Chinese Chamber of Commerce in Yiwu. Klasha collects and sends over 120 currencies and targets fast terminations in multiple currencies at competitive prices. With the new funding it plans to expand its B2B cross-border payment capabilities in Asia, including opening a new office in Hangzhou, China. The company has obtained an MSB license to operate in the United States, authorizing it to act as a currency exchange and money transmitter. Founded in 2021 by Jess Anuna and based in San Francisco, Klasha has raised a total of $6.5M to date. Klasha provides a suite of business- and consumer-facing products connected via one API to streamline cross-border commerce in Africa. Its merchant products include KlashaCheckout (collect payments from six African countries and pay out in G20 currencies), KlashaWire (local-currency supplier payouts) and Payment Links for merchants without storefronts. On the consumer side Klasha offers virtual cards in Nigeria, Ghana and Kenya and a retail-facing app, KlashaCart, which is live in Nigeria and will expand to Kenya soon; the company also operates a logistics arm to deliver purchases. Klasha makes revenue through sales commissions and merchant subscriptions for analytics. The company reports growth of 20% month-on-month in merchant acquisitions and 17.5% month-on-month in transaction volume, has processed more than 210,000 transactions from over 1,700 merchants, and grown its consumer base to about 45,000 customers. Klasha plans to revamp its app to enable retailers such as ASOS, Zara and H&M to accept payments from African consumers and to expand its platform across more markets. Klasha offers a suite of payments and logistics products to help African consumers buy from international merchants and for merchants to accept African payments. Its core products include Klasha Checkout (local-currency checkout with bank, card, USSD, M-Pesa and mobile money), KlashaWire (settlements to merchants in dollars or euros) and payment links, plus a mobile app that issues virtual cards and supports send/receive in Nigeria, Ghana and Kenya. The company also manages logistics via third-party partners to deliver goods from Europe and the U.S. in roughly five to nine days. Klasha generates revenue from sales commissions and subscription fees for merchant analytics. Since a relaunch in May it has processed more than 20,000 transactions, reports 10,000 customers across Nigeria, Ghana and Kenya, and says it is growing 366% month-on-month. Klasha plans to expand into three more African countries before year-end and aims to help retailers such as ASOS, Zara and H&M accept payments from African consumers.
- Renda
Participated · Seed · May 2024
Renda offers an asset-light, end-to-end fulfillment platform that aggregates warehousing, inventory management, order processing, deliveries, returns and cash-on-delivery reconciliation for businesses. The company partners with third-party warehousing, delivery and payment providers rather than owning assets, and runs partner verification and management via apps and dashboards. Since launching in 2021 it has onboarded over 300 warehousing partners, 3,000+ delivery assets and 2,000+ cash collection partners, processed more than 250,000 orders and served over 500 businesses and 100,000 customers across 15 Nigerian states. Renda says it has achieved profitability and reported 450% year-on-year revenue growth. It serves clients including OmniRetail, Jumia, M-KOPA and Dangote and targets enterprise contracts of 12–24 months. Planned product moves include embedded finance for drivers, health insurance and fuel assistance, plus AI tools to automate processes and optimize logistics.
- LunaJoy
Participated · Equity · Apr 2024
LunaJoy Health raised $4.2M to expand its programs and operations across select communities. The company is developing a patient-centered care model designed to address the complex needs of high-risk women. Through its programs LunaJoy aims to improve maternal health care standards for Medicaid mothers. The raise was backed by a group of institutional and venture investors. LunaJoy is led by CEO Sipra Laddha and is based in St. Petersburg, FL. Leadership says the investor support, together with focus on maternal health improvements through TMaH funding, positions the company to drive needed industry change. LunaJoy was founded by psychiatrists Shama Rathi and Sipra Laddha to address gaps in mental healthcare for women. The platform delivers a one-hour biopsychosocial interview to co-create individualized treatment plans and provides personalized care plans for issues across puberty, pregnancy, and menopause. LunaJoy’s model emphasizes earlier screening, detection and preventative care to replace a reactive referral process. The company operates with a distributed team of 15 staff and 25 clinicians. LunaJoy is a Y Combinator graduate and has roots in Tampa and Atlanta. The recent seed funding will be used to expand the workforce, broaden geographic reach, and deepen health system partnerships.
- Eleos
Participated · Seed · Oct 2023
Eleos Life provides fully digital term life and disability insurance applications designed to be completed in minutes and without a medical exam. The company embeds insurance into digital journeys via partnerships with banks and fintechs and currently operates in the U.K. and launched its U.S. business in 2025. Through more than 10 platform integrations, Eleos reaches close to five million consumers. Its near-term plans include scaling U.S. brand awareness and customer acquisition via the MMC media-for-equity partnership to access national TV, digital and cinema advertising. MMC will also support Eleos with creative production, AI-driven content and go-to-market strategy as part of the deal. The company is pursuing growth without using traditional venture funding to finance marketing campaigns.