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The Venture Codex

Overview

Marketing capital firm with a focus on skin in the game approach.

Founded

2019

Deals · 12mo

4

Stage focus

Debt
Seed
Series A

Geographic focus

India

Sector focus

—

Investment portfolio

6rounds
NAMEDATESIZE
Cava Athleisure
Jan 2026Participated
$4 MSeries A
Troovy
Jan 2026Participated
$5 MSeries A
SkinInspired
Jan 2026Led
$3 MSeries A
FAE Beauty
Nov 2025Led
$2 MSeries A
Lucira Jewelry
Sep 2025Participated
$6 MSeed
Pratech Brands
Feb 2024Led
$24 MDebt
Cava Athleisure
Jan 2026Participated
$4 MSeries A
Troovy
Jan 2026Participated
$5 MSeries A
SkinInspired
Jan 2026Led
$3 MSeries A
FAE Beauty
Nov 2025Led
$2 MSeries A
Lucira Jewelry
Sep 2025Participated
$6 MSeed
Pratech Brands
Feb 2024Led
$24 MDebt
6
Items
Browse all public portfolio deals

Insights

Time horizon

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Deal Distribution

Spring Marketing Capital: 6 funding rounds are recorded in the selected participation categories.All available history.
Spring Marketing Capital: 6 funding rounds are recorded in the selected participation categories. All available history
Round typeLed dealsParticipated deals
Seed01
Series A22
Debt10

Monthly Deal Activity

Spring Marketing Capital: 6 deals are recorded across 33 months.All available history.
Spring Marketing Capital: 6 deals are recorded across 33 months. All available history
MonthDeals
Feb '241
Mar '240
Apr '240
May '240
Jun '240
Jul '240
Aug '240
Sep '240
Oct '240
Nov '240
Dec '240
Jan '250
Feb '250
Mar '250
Apr '250
May '250
Jun '250
Jul '250
Aug '250
Sep '251
Oct '250
Nov '251
Dec '250
Jan '263
Feb '260
Mar '260
Apr '260
May '260
Jun '260
Jul '260
Aug '260
Sep '260
Oct '260

Sector Breakdown

Spring Marketing Capital: Consumer & Lifestyle is the largest displayed sector by deal count (4 deals).All available history.

A deal can appear in multiple sectors, so sector totals may overlap. Capital represents disclosed total round sizes, not fund cheque sizes.

Spring Marketing Capital: Consumer & Lifestyle is the largest displayed sector by deal count (4 deals). All available history
SectorDeals
Consumer & Lifestyle4
Networks, Cloud & Communication2
Manufacturing1
Health & Life Sciences1
E-Commerce & Retail1
Food & Agriculture1
Social & Community Platforms1

Deal Size Distribution

Spring Marketing Capital: 6 rounds have a disclosed size in the displayed size bands.All available history.

Undisclosed round sizes are excluded. Capital represents total round sizes, not fund cheque sizes.

Spring Marketing Capital: 6 rounds have a disclosed size in the displayed size bands. All available history
Round size band (USD)Deals
<$5M3
$5M-$10M2
$10M-$25M1
$25M-$50M0
$50M-$100M0
$100M-$250M0
$250M-$500M0
$500M-$1B0
$1B+0

Deals By Geography

Spring Marketing Capital: India has the largest recorded deal count among the displayed regions (6 deals).All available history.

Top 1 of 1 regions; European countries are grouped as Europe.

Spring Marketing Capital: India has the largest recorded deal count among the displayed regions (6 deals). All available history
RegionDeals
India6
Spring Marketing Capital: 17 co-investors are shown, with Sharrp Ventures sharing 2 recorded deals.All available history.

Co-Investors

Bubble size = shared deals

Click a bubble to open that fund in a new tab.

Shows up to 20 co-investors ranked by shared deals. Deals may be shared with multiple funds, so rows overlap. Capital is total round size, not fund cheque size.

Investment Strategy

Spring Marketing Capital: Led accounts for 50% and participating for 50% of round participation.All available history.
Spring Marketing Capital: Led accounts for 50% and participating for 50% of round participation. All available history
CategoryDeals (count)Share (%)
Led350%
Participating350%
Spring Marketing Capital: Single-lead accounts for 67% and co-led for 33% of lead dynamics.All available history.
Spring Marketing Capital: Single-lead accounts for 67% and co-led for 33% of lead dynamics. All available history
CategoryDeals (count)Share (%)
Single-lead267%
Co-led133%

Team

Antara Raychaudhury

Business Management

Arun Iyer

Founding Partner

Kaushik Dasgupta

Head - Investments

Raja Ganapathy

Founding Partner

Vineet Gupta

Founding Partner