Participated · Seed · Aug 2026

Be Clinical is a D2C clinical skincare brand founded by Hemangi Dhir and launched in 2025 after two years of R&D. The company develops a range of skin, body and haircare products positioned around clinical testing and formulation. Since launch it has delivered 1.2 lakh orders. With the recent ₹21 Cr seed extension led by Sauce and participation from V3 Ventures and angel investors, Be Clinical plans to scale R&D, clinical testing and manufacturing capabilities. The company intends to expand its product portfolio and enter new markets using the fresh capital. No revenue figures were reported in the articles.

Led · Seed · Aug 2026

Scrubsy is a direct-to-consumer home cleaning brand operated by BoldChem Science Pvt Ltd. Since launch it has grown 100% year-on-year and acquired more than 5 lakh customers within eight months. The company reports it has been bootstrapped and EBITDA-positive from the start. Scrubsy aims to expand its product range into car cleaners, laundry care and other all-purpose home cleaning solutions. The business plans to scale manufacturing and distribution to reach more households across India. Management projects the company is poised to reach INR 100 crore in ARR by FY28.

Participated · Series A · Jul 2026

Founded in 2024 by Neil Saada and Neil Marrakchi, Reformed sells pouches of instant specialty-grade arabica coffee and ceremonial matcha that include 21 vitamins and minerals, functional mushrooms (lion’s mane and chaga) and either 15g collagen or 5g creatine. The products are offered caffeinated or decaf (coffee) and come in multiple flavors; they can be prepared hot or cold and mixed with milk or water. Reformed operates primarily on a direct-to-consumer subscription model with pricing starting at £39.99 per month, and it also sells branded accessories and has selective retail presence (including Selfridges). The company has scaled profitably to $70 million in annual revenue within two years and reports particularly strong growth among health-focused consumers in central London. Reformed plans to expand into the U.S. in the third quarter and intends to prioritize controlled, quality-focused growth rather than mass retail distribution.

Led · Seed · Jun 2026

Founded in 2025 by Navneet Misra and Dr. Madhu, Xtovia develops premium haircare products intended to repair structural hair damage through science-backed formulations built around its proprietary TriLayerX Hair Tech. The company says the technology is supported by more than 1,500 product iterations, over 35 in-vitro and clinical studies, 500 consumer validations, and four global patent applications. Xtovia claims its formulations demonstrated up to 20% higher efficacy than leading international bond-repair brands in clinical testing. It currently sells via a direct-to-consumer platform and plans to expand to additional online marketplaces and distribution channels in the coming months. The startup intends to grow its team, broaden its product portfolio, increase investments in brand-building and consumer education, and position itself as a global Indian beauty brand exporting innovation-led haircare products from India.

Led · Series A · Jun 2026

Fraganote is a D2C perfume brand that sells fragrances directly to consumers. Its core product line centers on perfumes, and the company plans to broaden its assortment into body care categories including body wash, mist, and lotion. Following the Series A, leadership intends to invest in brand building and to improve both online and offline distribution capabilities. The startup attracted follow-on capital from existing investor Rukam Capital alongside new lead V3 Ventures. Coverage did not disclose revenue, user metrics, founding year, or location.